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This is not easy, but it is fun and very informative. We all receive tons of "junk" mail or "spam" as some put it, in our email box. If you glance through these offers, something may catch your eye. Something that is in
same target market of your present product that you are selling, BUT, not in direct competition.
When reading ezines and newsletters, look through
classified ads carefully. It holds merit to look through these offers in
ezines and newsletters for these reasons alone:
People who advertise in ezines and newsletters have had some sort of success in one way or another if they are able to budget their dollars to advertise in this fashion. Or at
very least they are aware of
power
ezine and newsletter advertising has for businesses online.
Find a product or service that you really feel is right for you and will enhance your product. You can create a product line of 3 or 10 various products and services. You must make sure that they will in no way jeopardize your main streamline. Here is an example:
My business is targeted to current home and small businesses who would like to succeed online and improve their marketing skills. I created my own Marketing Workshop, as my main streamline. I then created an Ezine targeting
same market and I also sell Business Building E-Books. NO ONE has
exact same scenario as I have in my business. Similar, YES, exact, NO. And I am continually researching all avenues to enhance my business on a daily basis, and always coming up with new and innovative ideas that I know will really build my business.
One very productive product that could enhance any business are E-Books. Buy E-Books with re-seller rights, so you can sell them or even give them away at your site. Make sure they are based on
subject of your main streamline.
Start your own Newsletter, and just begin adding all clients and prospects to your mailing list, and in time it will grow. Write about what you know about your business in these newsletters. People will get to know you as a person and a very respectful business owner. You can even run your newsletters directly from your website, and not have to worry about subscribers, but at
same time encourage prospects to keep returning to your site to read your newsletter. They will continually see your product line, and sooner or later just may invest.
Create something personal on your site for your business that will mark you as an individual, and will show your personality. Even just a logo. Something people will remember, and will most likely cause them to bookmark your site for future reference.
Build your business a step at a time. If you do not have your own website, or your own domain, start it. If you do not know how to go about it, collect your ideas, begin your product line and start building. You can hire a web designer, or you can use many FREE services on
internet that will allow you to build your own web site. It is strongly recommended you get your own domain in order to build your business
right way, and you will make your mark on
internet.
Ok...POINT BLANK....Your business is YOURS, no one else's. Do what you feel is necessary in order to achieve your ultimate goals. Think of
many successful businesses out there and think of how they had to have gotten their start. They are no different then you or me. It CAN be done! Have confidence in that fact and build on it. No one will stop you or tell you what you can and cannot do. These are your dreams and ambitions, so create your "Own Uniqueness", get noticed and you will be remembered.

Author: Debbie Solomon Debbie is the Creator of The HomeSource Arena, which is The Leading Source in Certified Home Employment, and owner of The Online Exchange Ezine, a Top Rated, world renowned Ezine. The only Ezine that will give you FREE Access into an Exclusive Members Only Club, just for subscribing for FREE to The OnLine Exchange Ezine. Please visit her site at: http://www.marketingtrendz.com editor@marketingtrendz.com