Optimizing Flash. Can it be Done?

Written by Joe Balestrino

Continued from page 1

and followrepparttar directions. You will need to downloadrepparttar 138552 .htaccess file inrepparttar 138553 root directory ofrepparttar 138554 location where all your web pages are stored.

redirect 301 /old/old.htm http://www.you.com/new.htm

That is all you need to do. Saverepparttar 138555 file and upload it. Typically you would type inrepparttar 138556 old url (old domain name) and it would take you torepparttar 138557 new url (new domain name). But, in this case we will changerepparttar 138558 old index file to another name. Create a new optimized HTML page. Then, name it asrepparttar 138559 old index page. Google will indexrepparttar 138560 new page that is redirected torepparttar 138561 flash page. It will look like this

redirect 301 (the instruction thatrepparttar 138562 page has moved)

/old/old.htm (the original folder path and file name)

http://www.you.com/new.htm (new path and file name)

Basically, we are just forwarding one page directly to another. Not to another domain name. This sounds more complicated than it actually is. This is usuallyrepparttar 138563 best way to utilize a redirect. You could also use a java script redirect.

Never userepparttar 138564 META tag redirect. Those have already been recognized as a blacklisted move.

I cannot guarantee that these will not get you banned. But, from my research,repparttar 138565 301 re-direct isrepparttar 138566 best bet. If your site is 100% Flash and you need to rank higher, this will get you results. These are your SEO options for clients with Flash sites.

Visit Joe’s blog at http://mr-seo.blogspot.com/ to read more articles on SEO. You can also visit his other web sites www.jnb-design.com and www.mr-seo.com for more information on SEO and to try out his services.

Screwed: Is this an inevitability in the SEO World?

Written by Courtney Heard

Continued from page 1

Submission is not necessary and does not guarantee inclusion in our index. Givenrepparttar large number of sites submitting URLs, it's likely your pages will be found in an automatic crawl before they make it into our index throughrepparttar 138529 URL submission form. We DO NOT add all submitted URLs to our index, and cannot predict when or if they will appear.” - http://www.google.com/intl/en/webmasters/1.html#A2

“Meta tags are not important anymore”

Sure they aren’t. If you don’t want a decent ranking on MSN. The new MSN search places a lot of value onrepparttar 138530 keywords and description meta tags. Without these tags in your site’s code, your ranking on MSN will suffer. Just as importantly, if your keywords and description meta tags don’t use proper language, your rankings will suffer. The description tag is also what MSN uses asrepparttar 138531 visible description for a site inrepparttar 138532 search results. And of course, to prove I’m notrepparttar 138533 one blowing hot air, here is what MSN themselves say about it:

“Site descriptions are extracted fromrepparttar 138534 content of your page each time MSNBot crawls your site and indexes its pages...

...the best way to affect your site description is to ensure that your web pages effectively deliverrepparttar 138535 information you want to see in search results.” - Click here to seerepparttar 138536 page this is found on.

“Your Web Site Has Been Sabotaged”

This one is truly unreal. I can’t believe it’s even been used as an excuse for why an SEO company hasn’t achieved decent rankings for you. But alas, more than one SEO company has told potential clients of ours thatrepparttar 138537 reason they are not ranking well, or why their search engine optimization campaign is not effective, is because someone else has been sabotagingrepparttar 138538 site. Some ofrepparttar 138539 clients who have been told this are small businesses, like bed and breakfasts or pet sitters. We always explain to these potential clients thatrepparttar 138540 likelihood of someone even havingrepparttar 138541 initial idea to sabotage a web site,repparttar 138542 site in question would have to be a fairly large one, andrepparttar 138543 target of a lot of hatred. Why? Because sabotaging a web site’s rankings takes a massive amount of time and energy. We’re talking months, maybe even years of hard, hard work. Why would anyone devote months or years of their life to taking down a pet sitting site? Or a bed and breakfast?

Once again, these are some hefty claims and it is a clear sign thatrepparttar 138544 company who is running your SEO campaign is unwilling to be held accountable for their actions or lack thereof.

Don’t Put Up With It.

The bottom line is, your search engine optimization company works for you. You are paying them. Hold them accountable as you would any other vendor. Keep reading these articles, read info atrepparttar 138545 search engines, educate yourself and if something your SEO says smells a little rotten, don’t be afraid to call them on it.

Is being screwed an inevitability inrepparttar 138546 SEO world? Damn near. But thanks torepparttar 138547 increasing interest of our consumers in self-education and their increased questioning, our industry will slowly climb out ofrepparttar 138548 gutter and someday downrepparttar 138549 line, send this article into antiquity. In spite of my pride, I’d be overjoyed to see that day come.

Courtney Heard is the founder of Abalone Designs, a search engine optimization company in Vancouver, Canada. She has been involved in web development and marketing since 1995 and has helped start several businesses since then in the Vancouver area. More of Courtney's articles are available at http://www.abalone.ca/resources/

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