This is a serious problem that nutritional sector must accept and take ownership of. This means that more than simple awareness is needed actual tangible solutions are required. The basic fact is that senior citizens – like all other age groups – require balanced nutrition, and for many of them, best and most convenient way to access it is through nutritional supplements.

This much-delayed awareness does seem, however, to be abating. There are currently innovative companies that are creating nutritional supplements suitable for all ages, regardless of physical activity. This suitability is result of a carefully balanced protein blend that captures all essential amino acids. Since many seniors continue to lose nitrogen and thus protein as they age, it is incredibly important that seniors access ways to compensate for this gradual loss.

These low-calorie, carbohydrate-free, fat-free nutritional supplements also help seniors avoid adding unwanted body fat that would weaken muscle mass and destabilize body strength and energy levels. Furthermore, ideal product would be available in liquid form, allowing seniors with dentures or other tooth concerns to easily ingest a serving without anxiety.

The fact that America’s population is aging is just that: a fact. It is not an opinion, an educated guess, or a possible expectation. It will happen, and it is essential that America’s seniors be provided with solutions that they need in order to continue living full, happy lives. The dental and health care fields are already hard at work positioning themselves, as best that they can right now, to absorb this unprecedented demographic change. Thanks to a very small – but hopefully growing number – of senior-friendly supplements, there is finally a reason to add nutrition field to this list as well.

About Protica

Founded in 2001, Protica, Inc. is a nutritional research firm with offices in Lafayette Hill and Conshohocken, Pennsylvania. Protica manufactures capsulized foods, including Profect, a compact, hypoallergenic, ready-to-drink protein beverage containing zero carbohydrates and zero fat. Information on Protica is available at www.protica.com

You can also learn about Profect at www.profect.com

References

[i] Source: “Public Health an Aging: Trends in Aging – United States and Worldwide”. Center for Disease Control and Prevention (CDC). http://www.cdc.gov/mmwr/preview/mmwrhtml/mm5206a2.htm

[ii] Source: “Caring for America’s Aging Smiles”. Healthfinder. http://www.healthfinder.gov/news/newsstory.asp?docID=521247

[iii] Source: “Aging Population Creating Higher Demand for Surgery”. ANNews. http://www.ama-assn.org/amednews/2003/08/25/prsc0825.htm

[iv] Source: “Baby Boomers Envision Their Retirement: an AARP Segmentation Analysis”. AARP. http://research.aarp.org/econ/boomer_seg_prn.html

Copyright 2004 - Protica Research - http://www.protica.com

About Protica

Founded in 2001, Protica, Inc. is a nutritional research firm with offices in Lafayette Hill and Conshohocken, Pennsylvania. Protica manufactures capsulized foods, including Profect, a compact, hypoallergenic, ready-to-drink protein beverage containing zero carbohydrates and zero fat. You can learn more about Protica at www.protica.com -- Information on Profect is available at www.profect.com

Products such as these mentioned above, while somewhat better than candy bars, are not rich in essential proteins or fortified by essential vitamins. So while ”snackers” are better off after eating one of these nutritional bars than they would be if they consumed a bag of potato chips, they are not as well off as they think they are or that nutritional bar packaging implies that they will be. These snackers still face a shortage of protein and essential vitamins a shortage that is not going to be filled unless additional nutrition is provided.

It is within this paradigm – search for a complete “tangible” nutrition source that is rich in protein and essential vitamins – that forward-thinking companies are engineering smarter products. These nutritionally advanced solutions are carbohydrate-free, fat-free, and low calorie complete meal sources for snackers of all types, including those that are dieting.

There are, admittedly, only a very small number of companies and products that are delivering nutritionally intelligent products into hands of snackers. However, fact that these progressive companies – and their innovative products – exist is a positive sign, and one that just may eventually be turning point in America’s war against poor eating habits.

About Protica

Founded in 2001, Protica, Inc. is a nutritional research firm with offices in Lafayette Hill and Conshohocken, Pennsylvania. Protica manufactures capsulized foods, including Profect, a compact, hypoallergenic, ready-to-drink protein beverage containing zero carbohydrates and zero fat. Information on Protica is available at www.protica.com

You can also learn about Profect at www.profect.com

References

[i] Source: “Survey: America’s Addicted to Snacking”. Channel 3000 Health. http://html.channel3000.com/sh/health/conditionsaz/ news-health-990730-141923.html

[ii] Source: “Obesity Epidemic `Astronomical’”. WebMD. http://my.webmd.com/content/article/57/66035.htm

[iii] Source: “Americans Shrinking ad Junk Food Takes its Toll”. Guardian Unlimited Special Reports. http://www.guardian.co.uk/usa/story/0,12271,1185457,00.html

[iv] Source: “Low Carb Confusion”. MSN Diet and Fitness. http://diet.fitness.msn.com/article/773599.armx

[v] Source: “Low Carb Diets”. ABC& Chicago. http://abclocal.go.com/wls/news/connectwithkids/ 091504_cwk_lowcarb.html

Copyright 2004 - Protica Research - http://www.protica.com

About Protica

Founded in 2001, Protica, Inc. is a nutritional research firm with offices in Lafayette Hill and Conshohocken, Pennsylvania. Protica manufactures capsulized foods, including Profect, a compact, hypoallergenic, ready-to-drink protein beverage containing zero carbohydrates and zero fat. You can learn more about Protica at www.protica.com -- Information on Profect is available at www.profect.com