Net Words by Nick Usborne - A Book Review

Written by Mike Banks Valentine

Continued from page 1

I'm about to offerrepparttar shortest and most concise book review Ive ever written. "Net Words" by Nick Usborne. A great case is made here for repparttar 131869 importance of text onrepparttar 131870 web and why it is critical to make your NET WORDS more focused as well asrepparttar 131871 need to speak with a unique "voice" onrepparttar 131872 internet. Corporate doublespeak won't compel anyone to buy from you. TEXT written in an engaging manner without wasted words is what WORKS online. Buy "Net Words" and read it if you hope to have even repparttar 131873 slightest chance of success onrepparttar 131874 web. Usborne lamentsrepparttar 131875 lack of respect paid to words in online copy and makes a solid case for hiring professional copywriter for business web sites. I think he missed though, in making a case as strong as he could by failing to emphasizerepparttar 131876 role of search engines in making text so critical to all online business owners. I suppose I knew when I decided to reviewrepparttar 131877 book that Usborne would be "Preaching to repparttar 131878 choir" when telling me, a search engine optimizer, aboutrepparttar 131879 importance of words onrepparttar 131880 web. You may have noted that I agree heartily withrepparttar 131881 idea of "Creating High-Impact Online Copy" asrepparttar 131882 "Net Words" subtitle recommends.

Usborne provides examples of strong and effective words as effective sales tools, as you might expect from a copywriter. But I don't think he makes nearly enough of a case for words as he could had he emphasized more on their role in attracting traffic to your web site inrepparttar 131883 first place.

Net Words is a quick read making a very important point that all online business can benefit from. I believe I'll approach Usborne to add a couple of chapters from yours truly on how important those words are torepparttar 131884 search engines.

Mike Banks Valentine Does Search Engine Positioning For Small Business Tutorials, Resources, Tools for Small Business Online

Tips & Tricks for More Efficiency

Written by Terri Seymour

Continued from page 1

*Answering Emails

If you are in affiliate programs, write and save a welcome email for each program. As you are notified of new members, go to your saved welcome messages, changerepparttar name and email address and click send. This is much more efficient than writing a new message for each new member.

Have email folders for organizing your emails. If they do not require an answer you can then just put each one into it's proper folder. If they do require an answer, then drag them over to their folder after you answer each one. Of course, you want to save them to floppy or CD before distributing in folders. I have folders, for ad swaps, ad sales, subscribers, new affiliate members, affiliate sales, contacts, feedback, resources, sales made from my website, etc., etc. Each of these folders also has a floppy or CD backup.

*Website Additions

If your webpages are uniform, it is easy to make a new page. I just go to an existing page, copyrepparttar 131867 whole page, paste it intorepparttar 131868 new page, changerepparttar 131869 wording that needs to be changed andrepparttar 131870 page is finished.

I also use this method with sections of pages that I need. Copyrepparttar 131871 part ofrepparttar 131872 code that you need and just paste it into place. This saves countless minutes of typing!!

These are just a few ofrepparttar 131873 things that work for me. I realize that they might not work for everyone. If you have your own method that works for you, that is great! One method definitely does not work for all, but if you are looking for ways to get your business organized, these ideas might work for you!

Terri Seymour owns and operates is a website, ezine and service which provides the resources, tools, guidance and more to help you start, publish and promote your own ezine. You can contact Terri at Subscribe at or visit for lots more info.

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