Navel Gazing: How to Edit Yourself

Written by Heather Reimer

Continued from page 1

-Checkrepparttar math. In economics stories especially, it's easy to drop a zero and even easier to duplicate somebody else's mistakes.

-Double check for double meanings. For example,repparttar 129607 following site description recently turned up in an ad for "The Casino News Portal for Women that Men Can't Resist!" So it's a portal for women who are irresistible torepparttar 129608 opposite sex or... ?

-Keep an eagle eye open forrepparttar 129609 little oopsy-daisies we all make. Typing "you" instead of "your" is a common one. So is using "that" instead of "who". Example: "Allrepparttar 129610 people THAT proofread their stories carefully win Pulitzer Prizes." If you need a grammar booster shot, visit any of these sites:

-Find out what style manual/guidelines are used byrepparttar 129611 publication you're writing for and be sure your piece agrees with them.

-Now dorepparttar 129612 first item on this list again. I can't tell you how many times I've caught my own bloopers or found a better way to phrase something onrepparttar 129613 15th or 20th pass!

So that's how, in an emergency, you can do your own editing. Sure, working without an editor can have its upside. It means never having to say, "You corrupted my work, you creep!" Butrepparttar 129614 downside is that you will probably overlook mistakes thatrepparttar 129615 "village" would have caught.

Whenever possible, get a talented friend or a professional editor or even an English major to lend an eyeball. Believe me, they aren't nearly as in love with your words as you are!

Heather Reimer has been a professional writer for 16 years. She now specializes in writing and editing e-zine and web content, sales letters, ads and articles. For fast, effective and memorable e- content,

** The Incredible, Edible Subhead **

Written by Alexandria K. Brown

Continued from page 1

BONUS TIP: These types of subheads also work wonderfully for *sales letters* and *proposals*. Experimentrepparttar next time you compose a long letter --- try looking at it both with and without subheads. You'll definitely seerepparttar 129604 difference!

<< Subheads Rule onrepparttar 129605 Net! >>

When you're writing copy to be posted online --- either in an e-mail or on a Web site --- it's even more crucial to use subheads! People don't like to spend a lot of time reading online --- it strainsrepparttar 129606 eyes. Subheads help readers skim over your main points and pick up your ideas quickly. And if they're looking for a particular piece of information, subheads help them locate it faster.

If you're writing an e-mail that's longer than one screen length, try inserting subheads every two or three paragraphs, if appropriate. It only takes a minute, it helps you organize your information, and your readers will love you for it!

<< Subheads Add Interest >>

Even if your document is a white paper that's about as exciting as white rice, don't be afraid of using "sum-it-all-up" subheads to retainrepparttar 129607 reader's interest and break uprepparttar 129608 copy. Remember, you want people to be drawn to reading your master- piece --- especially when it's a formal document!

Examples: "Great Forecasts for Next Quarter," "Improvements Needed in Management," and "30% Sales Increase Forecasted."

So consider subheads your new best friend --- whether you're writing an e-mail, Web copy, brochure, or report!

Alexandria K. Brown, "The E-zine Queen," is author of “Boost Business With Your Own E-zine.” Sign up for her FREE newsletter that shows e-zine publishers how to write irresistible content, promote their services and products, and gain thousands of subscribers quickly. Subscribe now via

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