Mithilanchal ... Heart Of Mithila

Written by Niraj

Continued from page 1

painting, maithili, mithila samaj, mithila news, mithila usa, maithili geet, maithili gaana,, mithila

literature, mithila song, maithili song, janaki, mithila wedding, mithila marriage, mithila

matrimonial, maithil matrimonial, mithila community, bihar, darbhanga, chaurchan, purnia,

saharsa, tirhut, terai, nepal, india, khobar, Jha, jha, pathak, thakur, chaudhary, karn, kayasth,

mishra, janakpur, Ujan, ujan, rajbiraj, biratnagar, sitamarhi, ramraj, veda, das, sanskriti, academi

award, samastipur, saharsa, mithila script, maithil brahmin, sanskrit, Mithilanchal, Niraj kumar

jha, Niraj jha, Niraj, darbhanga raj

Know about mithila, mithilanchal, madhubani pantings, darbhanga raj, maithili language

What Makes A Good Media Story?

Written by Robert F. Abbott

Continued from page 1

Dramatic interest: Does an unknown factor somehow grab readers' or listeners' imaginations and not let go? As I'm writing this, a strike by teachers dominatesrepparttar headlines. And, we ask, "How long willrepparttar 148839 strike last?" and "Will students be able to complete their school years?" Two questions with inherent drama in them.

Our fourth category, timeliness, kicks in most often around major holidays and important events. Most obviously, stories aboutrepparttar 148840 Christmas spirit in December, articles about making and keeping resolutions in January, and gardening stories in spring. Many quick-moving media relations campaigns also connect with high-profile events.

Now, as you can imagine, stories often have overlapping characteristics, so for example, asrepparttar 148841 teachers' strike goes on, we can expect articles about skippingrepparttar 148842 traditional spring break holiday so students can catch up. That directly brings in both drama and timeliness. Indirectly, it also increases widespread interest, because others will be affected if spring break is cancelled (think of resort employees, for example).

Here’s whererepparttar 148843 parallel with other communication comes in. If your other communication includes one or more, and preferably more of these characteristics, then it should be more effective. In fact, you might even start by asking yourself which characteristic you’ll try to include when you write your next memo.

In summary, by ensuring your story includes at least one ofrepparttar 148844 four characteristics, your media relations initiative is off to a good start. In addition, you'll improve your communication with other stakeholders.

Robert F. Abbott writes and publishes Abbott's Communication Letter. Learn how you can use communication to help achieve your goals, by reading articles or subscribing to this ad-supported newsletter. An excellent resource for leaders and managers, at:

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