Do not fall into trap of constantly changing your page to try and get listed high on a search engine. Because what you do for one search engine, you will have to do something else for another one. Write your pages for people that will be coming to your site. Utilizing this basic but sound practice, will keep your visitors coming back time and time again.

Now for codes.

<meta name="Description" content=" "> <meta name="Keywords" content=" ">

Just put inbetween parenthesis a good description of your site and in keyword line, your keywords that you want to be indexed under.

Your keywords need to be utilized in your html document effectively. If your content is good, and you have utilized your keywords effectively, then your job is done. Just sit back, and wait, for search engines to reward you.

3.Make sure that title and description are located within HEAD.

4.Do not use dynamic pages if you can. The project architecture may dictate usage of PHP, ASP etc. However search engines are reluctant to index them.

5.JScript is fun to use but it makes it harder for search engines to understand content of page. If you need just a menu highlight try to use style instead of script.

6.Pages with Flash are difficult to optimise for search engines. How about web sites that are built on Flash? They impress visitors. However how do visitors find such websites?

7.Utilise style sheets. Most of modern pages use style sheets. Very few utilise them effectively. That is why web pages are overloaded with HTML attributes. That makes them heavier and slower in load.

8.Search engine look for text - not images. If possible use text rather than image.

9.Text of page should be at least 250 words. Search engines do not score pages with just a few sentences.

10.Text of page shouldn't be very lengthy. To make search engines happy stick with page size of 15KB - including images.