Maximizing Click Through Traffic

Written by Todd W. Winslow


Continued from page 1

As you can see,repparttar text link forrepparttar 102595 same product has a far higher hit to impression ratio, than doesrepparttar 102596 banner ad. Program 1 banner ad has a 5% hit to impression ratio, whilerepparttar 102597 text link forrepparttar 102598 same product has a 50% hit to impression ratio. This meansrepparttar 102599 text link is generating ten times more traffic thanrepparttar 102600 banner ad forrepparttar 102601 same product.

Using Product 1 as an example, this has a hit to sale conversion ratio of 40% (Ten hits would generate four sales.) Using a profit of only $1 from each sale, this converts torepparttar 102602 following:

Product 1:

Banner Ad: Products Sold: 2 Profit: $ 2. Text Link: Products Sold: 22 Profit: $22.

Ifrepparttar 102603 above was representative ofrepparttar 102604 average traffic/sales generated in an hour, this would equate torepparttar 102605 following daily income:

Daily Banner Ad Income: $ 48. Daily Text Link Income : $528.

This example is used for illustrative purposes only. Your actual statistics may vary. However, one thing will remain constant, almost without exception, text links will far surpass banner ads for generating hits.

Examples for using text links andrepparttar 102606 various wording and presentation of text links can be found on our website: http://www.taddgroup.com and on our sister site http://www.mysticbeagle.com

I strongly encourage anyone who isn't already using text links, to give it a try. Post a text link onrepparttar 102607 same page as a banner (forrepparttar 102608 same product), and trackrepparttar 102609 click through percentages for each over a couple of weeks. I think you'll be amazed byrepparttar 102610 difference, and pleased byrepparttar 102611 increase in your profits.

As a side note, if you insist on using banners, try using interactive banners - those which provide a function such as a search box, etc. These generally get twicerepparttar 102612 hits as do regular banner ads, but still cannot comparerepparttar 102613 what a text link will generate.

Todd W. Winslow is the co-owner of TADD Marketing Group, L.L.C. He is also the founder of TADD Publishing Group which publishes a variety of e-mail newsletters http://www.taddgroup.com, and is co-creator of The Mystic Beagle - a romance and relationship advice web site http://www.mysticbeagle.com


Powerful Way To Build Your List While Generating Revenue From Affiliate Programs

Written by Vishal Rao


Continued from page 1

http://www.raovishal.com/smtat/ebook.htm

This is how you should promote any affiliate program.

GIVING AWAY FREE COURSES THROUGH FOLLOW-UP AUTORESPONDER

The idea behind this approach is to *pre-sell* to your visitors. As put in Ken's words (Ken of Make Your Site Sell!)...

Being A Great Affiliate Is *Not* About Selling... ...It's About Pre-Selling

Once you pre-sell, selling becomes easier. Free courses not only do that but *also* follows-up with your prospects.

Here's how to craft your own course...

Most affiliate programs will have a good collection of articles to include in your e-zine/newsletters.

Select some 3-4 real *good* articles and compile them in to a 3-4 day course. Your conversion ratio will directly depend uponrepparttar value of courses offered.

You can use a free no-ad autoresponder service like http://www.freeautobot.com or http://www.sendthisfree.com to deliverrepparttar 102594 course.

Vishal Rao publishes an informative e-zine, HomeBiz Opportunities, and is also the author of popular e-book, "E-Business Secrets". Grab your FREE copy of his e-book at: http://www.raovishal.com/?optin_art


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