Marketing-Minded Financial Planners, Make Your Web Site a Resource for the MediaWritten by Ned Steele
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You might even include a list of top ten tips specifically for members of media: "Top 10 poor financial decisions that young, ambitious reporters make."
Once reporters get to your web site, make them glad they did. Provide an area full of resource and background material just for them. This includes archived press releases, full biographies of you and your management team, publication-ready logos and photography, a history of your firm, and anything else that will grease wheels of media coverage. They’ll come back often if you do.
Ned Steele works with people in professional services who want to build their practice and accelerate their growth. The president of Ned Steele's MediaImpact, he is the author of 102 Publicity Tips To Grow a Business or Practice. To learn more visit http://www.MediaImpact.biz or call 212-243-8383.
What Can Add Zing to my Marketing?Written by Maricon Williams
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Printing companies has provided us with different types of printing and its accompanying results. And every time it introduces an innovation, it will surely be a hit. If your printed marketing materials are your concern, you can rely on variable data printing to accomplish thing for you.
Flexibility and accessibility of marketing materials are factors that made variable data printing stand out from rest of printing processes. Another compelling factor is minimal expense that you will be achieving. Now, you can have quality, durable, personalized and effective marketing material at a lesser expense. Printing companies are also offering fast turnarounds. That’s beauty unfolding from its so called desired metamorphosis!
Numerous studies have been made to connect success of marketing strategies with sales of products and services. One thing though is proven – that more focused, informative and persuasive communication with potential customers make better use of printing budget nonetheless, grabs greater fulfilling results!
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