Market Your Business through Newsletters

Written by Paul Jesse

Continued from page 1

Next, you will want to have a reason for people to sign up for your newsletter. People do not subscribe to newsletters without good reason and interest, so you will want to make sure that not only does your letter look professional but that it provides professional information or other items your subscribers want like access to e-books, toolkits, advice for marketing, business or other things.

Additionally, make sure you have an automated program that initiates newsletter requests and processes newsletter remove requests. IF not, you might find yourself spending hours adding new e-mail addresses and removing others. Most people would rather spend this time on their business rather than upkeep of email addresses. This program will certainly be worth whatever it costs.

Also, you should know that over 70% of sales are made after at leastrepparttar third contact with a potential customer, so marketing your products in a newsletter to weekly subscribers will mean increasing your sales and revenues. This is important for a successful business, so make sure you are providing cutting edge information for your subscribers and giving them a reason to stay a subscriber. Once you have your professional newsletter in place, watch asrepparttar 136785 subscribers increase day after day and watch how your sales are affected as well as traffic to your site. Marketing via a newsletter can only help your web page and revenues.

Paul Jesse is a retired government employee and the author of several articles on working from home. For work at home resources, visit his site at

10 Tips to Avoid ‘Bandwagon Business’.

Written by Gary Durkin

Continued from page 1

5. Is your résumé / CV 56 pages long? Inrepparttar offline ‘real world’, just how often do you change job? Every month? I doubt it! But online, people change their direction or business with more frequency than an 8 week old baby goes through diapers. If you were an employer interviewing a candidate for a position are your company - and they presented you with their résumé or CV showing they had already had dozens of positions in a short period of time, what would that tell you?

That they are very experienced?… I don’t think so.

6. Fairytale? Storyland? Treat your online business like real business….in fact, it IS a real business, or at least that is how you should consider it. Work at it like a Hans Christian Anderson story, and there won’t be any ’Happily Ever After’. One ofrepparttar 136705 BIGGEST reasons why people jump from one opportunity / business to another, is simply because they don’t treat it seriously. If you consider it to be a little fun - fair enough, but don’t expect much in return.

7. Blurred vision? In other words….. FOCUS. If you don’t concentrate, or you become easily distracted, this will detract from your success, and will prove very costly. Don’t underestimate this. This is one ofrepparttar 136706 biggest reasons for ‘bandwagon business’ - people become easily led away from what they are doing - withrepparttar 136707 lure of ‘greener pastures’.

8. Get committed. …and stay that way. The initial levels of enthusiasm are normally quite high, but then gradually taper away over time. Interest wanes, activity drops off, before you know it, you are spending less and less time on your business. That’s whenrepparttar 136708 next ’easy option’ seems tempting. You can develop a vicious circle of doing this repeatedly online - back torepparttar 136709 bandwagon jumping routine. Stick with it. Commit to it.

9. Dorepparttar 136710 Stock Market. No - not literally. But you must INVEST - that is paramount. But before you grab your Credit Card and send it into meltdown mode - this isn’t necessarily all about money. The biggest and most vital investment to make, is your time, your energy, your enthusiasm - and you must regularly invest - keep topping it up, just like a Pension Plan or your Retirement Fund. You gotta keep adding to it. Although money will come intorepparttar 136711 equation, because you simply can’t do everything for free - just don’t splashrepparttar 136712 cash at every opportunity you see, without trying to turn each ’spend’ into a positive R.O.I. (Return On Investment).

10. Baahhh…..baaahhhhh…. Sheep follow sheep….follow sheep. This is another classic reason for ‘bungee business’ - or bouncing around from one torepparttar 136713 next. You see that allrepparttar 136714 other sheep are going in one direction - so you follow. If ‘everyone’ is doing something, must you? It’s not necessarilyrepparttar 136715 best answer to go withrepparttar 136716 flow, or followrepparttar 136717 crowd. Consider being contrary, contrasting, doing it with a twist - be different. You might just getrepparttar 136718 edge over allrepparttar 136719 other sheep.

An article by Gary Durkin Founder of the Internet Advice Center®

© Copyright 2005 - All Rights Reserved worldwide.

You are free to distribute this article, providing it remains unchanged and with the resource / bio box attached.

    <Back to Page 1 © 2005
Terms of Use