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8. Highlight buying incentives like free bonuses and money back guarantees. You could place them in boxes or in front of a different colored background.
9. Use short sentences or sentence fragments in
body of your ad copy. A short burst of words can catch a skimmers eye with one quick glance.
10. Highlight all
important keywords and phrases in your ad copy. You could use bolding, underlining and color to highlight
important words.
--------------------------------------- Article by Sergio Salzberg Create a secure & low-cost full time internet income, using this proven program, just by working part time. http://bestbusiness.thebusinesswebclub.com/ F-A-N-T-A-S-T-I-C Business Opportunity! L@@k! http://moneymachine.thebusinesswebclub.com/ ---------------------------------------

Sergio Salzberg has been writing internet marketing articles for ezines since 2003.