You can buy subscribers to build your ezine lists. You can use pay-per-click search engines. You can read hundreds of e-zines for great free tips. You can make money through free affiliate programs. You can swap for free ads that reach over 10,000 people at a time. You can make a lot of money from e-bay and online auctions. You have a lot more potential partners for joint ventures than they ever had.

Most importantly, you can buy "how to" products from people who are internet marketing millionaires. You can follow their directions to get where they are. They had to make it up from scratch when times were harder and now you can do it faster with fewer mistakes.

So if you really want to make good money online what do you do? Research big dogs. Do what's been proven to work. And treat your business like a business or you'll end up with an expensive hobby. If you're just kicking tires to see what'll happen, nothing will. This is true with anything you do in life, not just internet marketing.

Internet marketing is a tremendous vehicle for making great money. Like any vehicle, it won't go down road if you don't gas it up, turn key and push on accelerator.

How long it takes to get to top of hill at end of road depends on how much gas you put in, how hard you press accelerator, how well you steer and how good your map is.

The first year you drove a car did you drive as well as you do now? No. You've gotten better with experience. So don't expect money to fall out of sky first year you do internet marketing. Can you make good money first year? Sure. But it depends on how much work you do to pay your dues and get some experience. Like driving a car, longer you do it better you get (which means more money you make).

If you're a tire kicker I suggest you put your money in your pocket, walk away now and spend your time on something you love to do. If you're driven to build your own business I suggest you invest your time, energy and money into internet marketing. The payoff can be priceless. See you at top of hill at end of road.

Your customer service is one of most important factors in determining your customers' satisfaction. Even if you have a great product or service, if your customer support is poor, your sales will suffer.

For every dissatisfied customer, you can expect to lose one hundred new customers. Why? When one customer has a bad experience with your company, you can be certain that they'll tell everyone they know about their bad experience. It will travel through grapevine and ultimately cost you sales.

Follow-up with your customers and ask them how they like your product or if they have any questions. This is a great way to not only provide good customer service, but to also obtain feedback about your product. By listening to your customers, you will know exactly what they want, what they're having problems with and how you can develop a better product.

Mailing List

The best way to follow-up with your customers is to set up a mailing list. No matter what mailing program you use, make sure that it will allow you to send personalized messages. Your customers need that personal touch. They don't want to feel as if message they received was sent to an entire list. They want to feel as if it was personally sent to them.

By following up with your customers and providing great customer service, you are creating a life-long relationship. Satisfied customers are more apt to purchase your new products in future. Treat them with utmost respect and go above and beyond expected.

Copyright © Shelley Lowery 2001-2002