•What can you do to improve traffic to your site? Pick two favorite programs that you’ve come to trust and work them (don’t get discouraged, keep plugging away), submit those articles to article announcement groups, send a notice out to your subscribers letting them know about your traffic exchange programs

Summary Don’t be a Rabbit by jumping from one program to another, decide on which programs you’re interested in and stick with them, promote you business, continue to do what works for you. Traffic Exchanges can be a great resource if you put in just a few minutes extra a day. •Traffic Swarm or •Fly-in-Ads or •BOTH (recommended)

Test Your Headlines Using Traffic Exchange Programs http://click.websitegear.com/track.asp?id=2160

And don’t forget code! Offering a coupon code or promotion code that a buyer can enter at checkout is a great way to give them a sense of entitlement and make them feel like they’re getting best deal out there. Think about it to yourself for a minute – when you’re using coupons at a grocery store, don’t you feel that you’re getting most for your money and stretching your dollar in most significant way? Shoppers of any product or service get this same feeling when they can input a special coupon code into a box to get an additional savings at checkout.

Another great aspect of coupons is expiration dates. Coupons with expiration can give a sense of urgency to a sale. Again drawing on an analogy to grocery coupons, when you have a coupon for toilet paper that is expiring within week, do you go ahead and make that purchase knowing you will eventually need to buy product [without coupon]? Of course you do, you want to make sure you’re getting best deal! It’s easy to see that by putting a time limit on a coupon or discount, you easily can add a sense of urgency to sale to get a higher conversion.

Online coupon codes can be a great way to market your web store, and is a unique tool to increase sales and boost traffic to your e-commerce website. Next time we’ll talk about landing pages and use of affiliates to further maximize benefits of online coupon codes, so stay tuned!