Make Your Email SELL

Written by Kevin Nunley

Continued from page 1

Give readersrepparttar offer right away and hook those who are interested. Many will then study your whole message.

2. Keep your words simple and sentences short. This helps people read faster.

3. Provide a link torepparttar 109657 web page where customers can order. This works best ifrepparttar 109658 page is dedicated entirely to your one offer.

You can even put an HTML order form in your email message. Some companies who are doing this are getting outstanding results.

Kevin writes your sales copy, press release, or article AND gives you marketing advice at Reach Kevin at or 801-328-9006.


Written by Richard Igoe

Continued from page 1

It is often a good idea to set up two or more autoresponders to handlerepparttar initial enquiry. The first autoresponder will be in reply to your ad, and will give some details about your product or service. It will also askrepparttar 109656 recipient to reply to a second autoresponder if s/he wants more information. The second autoresponder can include some advantages that you only hinted at inrepparttar 109657 first reply, and then follow up withrepparttar 109658 remaining messages. This has aroused your prospects' interest and is part ofrepparttar 109659 sales process.

In one of your follow up messages you will need to make a call for action. If you don't ask your prospects to buy,repparttar 109660 chances are they won't. One ofrepparttar 109661 best ways to do this is to let them know that for a limited time they will receive a certain discount or thatrepparttar 109662 offer will only be available at a certain price for a limited period.

Some people argue that autoresponders don't allow you to deal with each prospect individually. However it is easy enough to set your autoresponder to personaliserepparttar 109663 replies to address your prospects with their first name for example. You set up your autoresponder so that if a prospect replies torepparttar 109664 message,repparttar 109665 email will come to your own email address and you will be able to reply personally.

If your business revolves around sending and receiving a lot of email, autoresponders are an essential tool.

1) They drastically reducerepparttar 109666 amount of work. 2) They reducerepparttar 109667 possibility of making mistakes sending outrepparttar 109668 wrong reply or torepparttar 109669 wrong address. 3) They do not rely on a person being at work at a certain time to send out email. 4) They allow you to make follow-ups efficiently. 5) They give you more time to concentrate on promotion and marketing.

If you are hosting your website on a full-service web host,repparttar 109670 chances are they will provide you with an autoresponder. However you don't need a website to have an autoresponder. You can use an autoresponder service. If your business needs more than one autoresponder or autoresponders that send out more than one reply at intervals, we have listed some good services here: .

Autoresponders have already become an essential marketing tool, and their use is likely to increase as more and more businesses realiserepparttar 109671 necessity to automate.

Richard Igoe - Get his latest Free Website Success Course by sending a blank email to and find out whether you have the 6 essentials of a successful site!

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