Myth #5 There's Nothing New In Mail Order. It's All Been Done Before!

Very true! And false! The simple fact that life goes on day by day is sufficient to generate lots of new products and plentiful methods of marketing for big money. New products available in one country but absent from your own can be imported or dropshipped by owners, or copycatted by you. But be careful, copying something too closely is wrong, and actionable at law, unlike copycatting which really means ‘emulating' without breaching trademark and copyright laws.

Sadly, even tragic, unexpected events present openings, as did untimely death of Diana, Princess of Wales, and more recently old blue eyes himself, Frank Sinatra. Both spawned a host of mail order and direct mail promotions, not all complimentary to subjects themselves but all highly profitable judging by extensive marketing strategies repeated week after week.

The secret is to keep your eyes open for new opportunities, ‘new' not always meaning recent ..... and this is one time ‘nothing new' brigade might be right, because many exceptionally profitable products are regurgitated from ideas in decades-old publications, making flea markets a great source of product ideas for you!

Consider yo-yo, for example, and hula hoop, both making regular comebacks, alongside many more products waiting to be revived from ads. that can be picked out of magazines and newspapers selling for pennies on eBay and other auctions on and off Internet.

Myth #6 Very Few Things Can Be Sold Through Mail Order and Direct Mail

Rubbish - virtually anything can be sold through mail order and direct mail, even if they can't always be delivered by post. Witness past offers of pieces of Berlin Wall, cans of London Smog, pieces of land with titles attached, tins containing holes from Polo mints, a disused underground bunker (location eludes me), and a tropical rain forest in Costa Rica!

So there we have it: six myths to treat with caution and tackle with gusto.

And remember to always treat what experts say with caution. It might be their pockets they're looking to fill, not yours!

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This article excerpted from How to Get Rich in Mail Order and Direct Mail - carries full resell rights - by Avril Harper http://www.studythesecrets.com

For more articles visit: http://www.articlefactory.com

when you sell a product, a Warranty of Noninfringement is implied. Specifically exclude implied warranty of noninfringement. Clearly document that "In no event shall you be liable for incidental, or consequential damages arising out of use of product.

=> Offer a Limited Warranty

When you sell a product, you should exclude all of Uniform Commercial Code's implied warranties. Instead, provide your own limited warranty. Warrent only that product will, for a limited period of time, be free from defects in materials and craftsmanship when used for purpose for which it was designed. The warranty should limit buyer's remedy to repair of defect in product, replacement of product, or refund of purchase price.

Any statement that you publish in your advertising and marketing creates an "express" warranty. Be careful about what your advertising and marketing says. Avoid making express warranties that you don't mean to make. If your products are being sold through distributors, make sure that your distributors are aware of limited warranty and that they avoid making statements that create express warranties.

If you sell products online, make sure that customers are required to review warranty before completing transaction. They should have to read limited warranty and then click on an [I Accept] button prior to completing transaction. Make sure they have ability to print limited warranty.

Disclaimer: This information is provided with understanding that author is not a lawyer. If legal advice is required, services of a competent professional should be sought. By using this material, user assumes complete responsibility for any and all damages resulting from that use.

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