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This 4th mistake can only make previous 3 mistakes even worse. If you are very lucky and an eager lead finally reads your MLM ad and decides to visit URL youíre promoting (letís say itís something long and ugly like http://www.yourmlmcompany.com/cgi-bin/prospect1.cgi?sponsorid=1192349&message=1192). If he decides to sign up right there and then after reading promotional material, you are to be congratulated as one of luckiest MLM distributor in history of industry.
However, if he doesnít sign up directly (which is very normal), he may want to revisit your site later after some deep contemplation. Unfortunately for you, he may not remember your long URL when he gets back from his contemplation. He may only remembers www.yourmlmcompany.com part and type it in into his browser. This will bring up same exact page he visited, but this time you wonít be his upline if he signs up. Sad, isnít it?
After looking at wrong ways to do an online MLM promotion, letís take a look at correct ways of doing it below:
1. Promoting an online MLM in an MLM/Internet business related ezine
An ezine is an electronic publication sent out by its publishers on a timely basis via email to its readers. Readers of MLM/Internet business ralated ezines are very interested in topic, and they are a very responsive market to your MLM ads. Your ads will be put before/after or between articles, depending on how much money you are willing to pay.
Put your ads in one of MLM/Internet business related ezines, and you are guaranteed many qualified leads who will be easy to convert into downlines if your MLM company has a good follow up system.
2. Promoting an online MLM with pay per click search engines
This is one of most powerful online MLM promotion method known today. Many well known search engines such as Google now "rent" a portion of their search result page to be used by paid advertisers to put their ads on. For every "click" to your site, you must pay a certain amount of money (starting from as little as 5 cents).
With this promotion method, your MLM promotional ad can show up on search result page of Google if somebody types in MLM related queries in search box. Imagine power of it. A lead wanting to join an MLM program, typing in word "MLM program" into Google, and reads your ad when search results are displayed. Will he click to find out more? Most likely.
3. Promoting an online MLM with paid safelists
This method is much like free safelists method discussed in wrong ways of promoting in first section of article. The only difference is with paid service, your online MLM ad will be sent to actual eager readers who actually opted in to read your ads.
Paid safelist is almost as powerful concept as ezine advertising. The main difference is paid safelistsí readers will receive much more ads than ezine readers. This will normally dillute effectiveness of ads in paid safelists compared to ads in ezines.
4. What could make all those 3 right methods even more successful: using short and memorable URL
Which URL is more likely to be remembered by first time visitors to your MLM site: www.yourmlmcompany.com/cgi-bin/prospect1.cgi?sponsorid=1192349&message=1192 or www.myownmlm.com?
It is possible to direct every prospect visiting www.myownmlm.com to www.yourmlmcompany.com/cgi-bin/prospect1.cgi?sponsorid=1192349&message=1192 without they ever knowing difference. This way, your prospect can remember your URL much more easily, and whenever they visit your URL again, youíll still be their upline of they sign up.
This very useful feature is now available from as cheap as $8 per year on internet. Just search in search engines for "cheap domain name with frame forwarding" (without quotes) and youíll find many options to choose from.
Most of wrong ways of doing online MLM promotion are free methods. Avoid this seemingly money free methods. They seem to be free at first glance, but in end they bring you very little result and consume very much of your time.
All of right ways of doing online MLM promotion are paid methods. Most beginners in MLM try to avoid these methods, yet they bring in most result with no wasted time on your part.
Mr. Seumahu runs an MLM success site, http://mlm-success.990p.com which is centered around beginner MLMers basic how-to stuffs.
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