3) Be specific. This is most important thing you can do. Empty promises of "Get Rich quick!" sound like everyone else's generic empty promises. If you can give specifics, however, FACTS about your product or service will make it stand out from competition. This, of course, is best way to go, since you are selling based on strength and details of your offer.

There are a lot of businesses out there -- fortunately, there are also a lot of customers! To get those customers, however, you need to make sure that you distinguish yourself from all others. With just a little creativity and a willingness to break from tried-and-true, you can start creating NEW generation of great classified ads!

Little Known Secret #2: Does The Newsletter Go out Monthly Weekly, or Daily?

The frequency of ezine is immensely important to ads effectiveness. How many times a month a newsletter is published is a good indicator as to how ezine is perceived from readers standpoint.

An ezine published once a month will get deleted much more often than a weekly ezine. Why? Sometimes a reader just forgets they are a subscriber of ezine, sad but true. An ezine that is published more often with great content will be one of best bets. Also look for daily ezines to advertise in, these have an active readership and more active buyers in this group.

Now, how are these secrets going to help me? if there is an ezine that does not have these things going for it. E-mail editor and negotiate with him or her. State above facts and if your ad goes over well i.e. gets a lot of high quality responses, you will most likely advertise many times in future. Ask for a discount of up to 50%.

Ezine editors love repeat customers! When looking at actual price of ad you now have some great information. Now go out and negotiate!