Little Known Secrets To Increase Ezine Ad Response Ten Fold Automatically!

Written by Nathan Lynch

Continued from page 1

Little Known Secret #2: Does The Newsletter Go out Monthly Weekly, or Daily?

The frequency ofrepparttar ezine is immensely important torepparttar 101142 ads effectiveness. How many times a month a newsletter is published is a good indicator as to howrepparttar 101143 ezine is perceived fromrepparttar 101144 readers standpoint.

An ezine published once a month will get deleted much more often than a weekly ezine. Why? Sometimes a reader just forgets they are a subscriber ofrepparttar 101145 ezine, sad but true. An ezine that is published more often with great content will be one ofrepparttar 101146 best bets. Also look for daily ezines to advertise in, these have an active readership and more active buyers in this group.

Now, how are these secrets going to help me? if there is an ezine that does not have these things going for it. E-mailrepparttar 101147 editor and negotiate with him or her. Staterepparttar 101148 above facts and if your ad goes over well i.e. gets a lot of high quality responses, you will most likely advertise many times inrepparttar 101149 future. Ask for a discount of up to 50%.

Ezine editors love repeat customers! When looking atrepparttar 101150 actual price ofrepparttar 101151 ad you now have some great information. Now go out and negotiate!

Nathan Lynch is editor of the "Sell-Your-Site Like Crazy" Ezine. Reach him at

Captions that PULL your customers TO you

Written by Mimi AK

Continued from page 1

Free, discounted and/or value-added products/services included in your caption will give readers that extra incentive to purchase your product. This style attracts people because they can see a saving and they will continue readingrepparttar rest of repparttar 101141 ad. Perfect for those of you having limited offers and sales. Tell your readers in no uncertain terms what's in it for THEM. For example, “Order within 10 days and we will also send yourepparttar 101142 so and so report valued at $49.95 for FREE!”, or, “Purchase 1000 email addresses and getrepparttar 101143 next 1000 for half repparttar 101144 price”.

You can also use yet another powerful way to get attention from your reader withrepparttar 101145 personalised style. Here, your caption uses your target's name. This style is particularly effective with e-mail advertising and direct mailing. Placerepparttar 101146 person's name inrepparttar 101147 caption like so: “Jane Smith, Here's How You Can Turn A $25 Classified Into a $10,000 investment return”.

Readers will always look for WHAT'S IN IT FOR THEM. That is whyrepparttar 101148 benefits offered style is a strong tool for pulling your customers TO you. Tell readers how THEY can benefit from your product. For example, “Join our Affiliate Program for FREE AND You Will Discoverrepparttar 101149 Secrets to Successful Online Marketing AND Earn Income Just By Referring People to our Web Site”.

And then of course there'srepparttar 101150 how-to style. This type of caption speaks for itself. It is especially useful if your product is one that teaches or offers knowledge of a particular field. This method is powerful because most people are very curious and want to learn all sorts of things… especially when it involves moneymaking and establishing skills that are particularly useful to them. An example ofrepparttar 101151 how-to caption is “Discover How You Can Earn $500 or More While You Sleep With Little or No Investment.”

As an endnote, when designing your caption/headline, take your time and write down as many captions as possible and ask other people for opinions and which works for them best. Choose a caption that is suitable to your target market and your product and test your ad with different captions to see which caption gets yourepparttar 101152 most pulling power. Use as many words as it takes to reach your target audience but be clear and straight torepparttar 101153 point. Most importantly, design your caption to attract readers' interest by promising benefits. Remember… readers are drawn and aroused by What's In It For Them! Good Luck!

Mimi AK is the co-editor of the WebBizToolz ezine. Get your FREE subscription now and learn about how you can use low cost online tools to build your web business.

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