Little Known Secrets About Credibility Marketing!

Written by Glenn Dietzel


Continued from page 1

In you want to author by communicating throughrepparttar written medium, it is imperative that you unlearn some rules about “successful” writing you were taught in school. For example, successful writing is not about doing all your research first and then spewing out a data dump. Successful writing onrepparttar 141089 Internet is about writing at a grade 6 or 7 level and communicating justrepparttar 141090 way you speak. Incomplete sentences are acceptable. Perfection is a liability. This is not to say you don’t want to do a good job. But I want to underscorerepparttar 141091 fact that good writing is conversational in style, informal in demeanor and user friendly in its ability to help people solve their problems. If you can write a long email or hold a conversation, you can author a best selling eBook.

As a best selling author and infopreneur, you are not paid to deliver information. People from every disciple are drowning in this. What you are financially rewarded for is contextualizing knowledge (information filtered by your personal experiences) and delivering attitudes and skills to your target market so that they can advance themselves beyond their problems.

Another way to get published quickly through writing is by setting up a blog. A blog, or web blog, is a great tool to use to deliver valuable content torepparttar 141092 Internet world. Because of its importance as a vehicle for content, blogging is an excellent way for you to gain credibility very quickly, in some cases almost overnight. What makes blogging so effective is that search engines love them. Blogs provide you access torepparttar 141093 search engines if you format them correctly, using highly targeted key words. Blogs capitalize onrepparttar 141094 great affinity that search engines have for valuable content. In fact,repparttar 141095 more you blog,repparttar 141096 more frequently search engines will come to your website.

The posts that you create on a frequent basis, as well asrepparttar 141097 feedback and comments you get from others, can providerepparttar 141098 foundation for your best selling eBook.

In summary, successful businesses are good at exchangingrepparttar 141099 value they create inrepparttar 141100 market place for cash flow. This allows companies to expand their influence as they solverepparttar 141101 problems that their target market has. The amount of influence is in direct proportion to their cash flow. Authoring a digital product providesrepparttar 141102 greatest form of credibility which in turn allows individuals to leverage their expertise and reap financial rewards.

Never has it been easier to become a best selling author. What’s holding you back from usingrepparttar 141103 best form of credibility marketing?

For additional information, please email Glenn Dietzel at glenn@AwakenTheAuthorWithin.com or visit his website at http://www.AwakenTheAuthorWithin.com

Glenn Dietzel, a former Vice Principal with Two Post-Graduate Degrees, replaced his and his wife's income with a Proven, Breakthrough System he created. Glenn provides keynotes, seminars, workshops, teleseminars, and bookcamps(TM), and he is an international speaker. He consults entrepreneurs how to successfully create a digital product and build an online business that produces consistent, multiple streams of income.


Using Marketing PR to Promote Your Business

Written by Michelle Payne-Gale


Continued from page 1

Events

These include seminars, conferences, exhibitions and sponsored events, such as sports or charity. They give an opportunity to advertise your expertise in your field and display all that your company has to offer. Sponsoring events puts you in front of potential clients and can help you to get contacts via networking.

Public Speaking

Give speeches at trade association meetings and clubs. Consider speaking at or hosting a networking event for business professionals or customers. If your company is larger in scale, consider holding speaking events with media professionals. If public speaking is not your thing, consider usingrepparttar services of a public speaking coach or speechwriter to help build your confidence.

Community Activities

Muchrepparttar 141029 same as sponsoring events, consider contributing money and time to good causes. Remember that it is better to give than to receive, and it will be a great way of marketing yourself atrepparttar 141030 same time.

When you consider using Marketing PR, ensure that you are clear on your marketing objectives, your messages, your audience, your PR methods, and take care to implement them appropriately. Keep track of your results, to ensure continued success inrepparttar 141031 future.

Michelle Payne-Gale is the owner of Essence (Business & Admin Support Services), specialising in virtual administration, marketing, web design, research & creative support for start-ups and small businesses. Additional articles are available at: http//www.essence-services.co.uk.

She is also involved in the development of http//www.stay-in-antigua.com, a tourism information website for the Caribbean island of Antigua.


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