Net Mechanic http://www.netmechanic.com

Dr. Watson http://watson.addy.com

Link Checking Software:

Software solutions are ideal for larger sites allowing you to perform link checks through your own computer. I tried a number of programs this week and ended up settling on InfoLink Link Checker by http://www.biggbyte.com/ - it gives you 50 full uses of program before you have to pay a dime. If you plan to use it beyond that you can register it for a small fee.

Some other software programs that will run link checks at your site are:

LinkScan http://www.elsop.com/

WebAnayzer http://www.incontext.com/

Create a Safety Net for Internal Links:

One more tip I recommend is to add a customized error page to your site. No matter how well you maintain your internal links, there will always be surfers who enter a URL incorrectly and get dreaded 404 error page. You can keep your visitors from getting that ugly error message by simply creating a customized error page.

In a nutshell, it is same as creating any other web page. Just create a page that tells your visitors they are a little lost and invite them to click a link to your home page. For an example of an effective custom error page, go to this bogus web page at my website: http://www.bizweb2000.com/asdf

See how it gets folks back on track quickly, rather than losing them to another website?

Here's another 404 error page that does trick: http://www.WebBusinessToday.com/goofsarepeopletoo.html

As far as technical aspects of making it work, it is simple. Just create a web page then contact your web host and they'll tell you exactly how make it work on your server.

If you need some ideas for a 404 error page of your own, check out: http://www.cool404.com - each time you reload page a new customized 404 page will pop up.

Remember, dead links are a bigger deal than you may be making them out to be. They will compromise your website visitors' experience severely. Visitors may even click away from your site never to return. Take your website maintenance seriously if you want your site to be taken seriously!

7. You'll find out how to design your web site to fit your visitors needs and wants. This will increase time your visitors spend on your web site.

8. You'll find out what kind of non related products or services your customers would buy. This will help your business easily move into a different market.

9. You'll find out how to better price your products. This will help you sell your products or services at at a price that will pull most orders.

10. You'll find out were your potential customers are hanging out. This will inform you where to market and promote your products.