Link Exchange Scam

Written by Azani

Continued from page 1

Another way of link exchange's scam is to make your link hidden from search engines' spiders. The link can be hidden by putting it inside javascript, redirect it to a php or asp process page, instead of plain 'a href' HTML code. Using CSS (cascading style sheets) also can trick your eye, which make link appear to be correct, but in fact it is redirected to another way around before it go to your web site.

Meta Tag also can be use by selfish web masters to hide link. Actually it is not hide link, but instructrepparttar search engines' spiders to ignore any link onrepparttar 139128 page. Sorepparttar 139129 spiders will not considerrepparttar 139130 link as a point of importance of other page. The meta tag use for this action is "nofollow".

As a way of precaution to increase your link popularity (and PageRank) by link exchange is you have to make sure:

1. The directory whichrepparttar 139131 link is located is not restricted to any spider (robot). Onrepparttar 139132 web browser's address bar type Checkrepparttar 139133 restricted directory.

2. Always checkrepparttar 139134 source code, make surerepparttar 139135 link is directly pointing to your web site by 'a href='' rel='nofollow'

3. Check those links in weekly or monthly basis, ifrepparttar 139136 link which is pointing to your web site is missing, delete their link on your web site.

4. Checkrepparttar 139137 meta tag ofrepparttar 139138 page and try to find ' meta name="robots" content="nofollow" '

Azani is the developer of and

How to Get One Way Backlinks

Written by Matt Colyer

Continued from page 1

3) Writing articles, and submitting them to Ezines, and article directories, which are than picked up by webmasters looking to add content to their own web site, which will get you tons of one way backlinks. You can also find web sites that are related to yours, and ask them to publish your articles. When writing these articles make sure they are related to your web site, so thatrepparttar link will appear more relevant to your web site's theme torepparttar 137767 search engines.

4) Write a unique testimonial for products, or services, and put a link to your URL in it. Many webmasters will acceptrepparttar 137768 deal because this will cause more visitors to buy their products, or services. If they decide to publish your testimonial you'll get a free backlink to your web site. Before you writerepparttar 137769 testimonial make sure you understandrepparttar 137770 product.

5) Participate in forums that are related to your web site's subject, which also allow you to link to your web site inrepparttar 137771 signature, make sure to readrepparttar 137772 rules first though. They will send you visitors that are interested in your web site, and will provide a related backlink to your web site.

6) Anytime you first start a web site, add a new product or service to your web site write a press release about it. Submit your press releases to news sites such as PRWeb. Make sure thatrepparttar 137773 press release is attention grabbing, and unique, this will make other webmasters addrepparttar 137774 press release to their web site.

Matt Colyer began as a SEO Specialist in 1997. He founded in 2004 as a source of articles and tutorials for Web site owners looking to improve their Web site.

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