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Article Writing Don'ts
1. DON'T skimp on quality! Just because you've committed yourself to writing hundreds of articles does not mean that articles should be sub-par reading. The quickest way to destroy your own credibility is to submit sloppy work. So please proofread for spelling and grammatical errors, and maintain solid sentence structure throughout.
2. DON'T start rambling incessantly! We've all had our chatty spells. Sometimes we get going on a topic and just can't seem to stop. Just because you're on a roll does not mean reader is following. In name of professionalism, stick to topic at hand.
3. DON'T write an article that's vague. Always check your article for informational value. Be specific! Your reader will thank you for including well-developed thoughts, and payoff will come in form of purchased product on your website.
4. DON'T be tempted to rip off someone else's work. While some people may not be paying close attention to your online conduct, people who matter usually are. If you steal someone else's ideas, you may be able to fool people into thinking you're somebody you're not... for a while. Eventually, that facade will quickly fall away when your future clients attempt to know you on a deeper level. And that will totally wreck you in a heartbeat. So don't do it!
5. DON'T include too many personal stories. Every once in a while, it's nice to get an up-close impression of a fellow internet marketer. Wow, real people with real lives, kinda neat! But if you're constantly blowing hot air about how you did this or that, potential customers are going to lose interest. The key question is "What's in it for customer?"
Okay! So we've covered basics of What to Do and What Not to Do in your articles. If you feel that you don't have time to devote to such painstaking detail, that's okay. There are plenty of ghostwriters who have perfected this craft and will gladly write targeted articles for you. I'm one of them!
Copyright 2005 Dina Giolitto. All rights reserved.