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3) Write from this knowledge.
Once you know what your audience wants, create your story and characters around that theme. Give them what they want, what they crave and you have a better chance of creating a book that they and publishers will love.
4) Pre - market. If you are self-publishing, you can give away a free chapter of your book on hundreds of sites to spark an interest and get feedback. You can also send out press releases right before your book is about to be releases. Prweb.com is a great place to send out free press releases.
Those are just a few examples of pre - marketing. There are hundreds, if not thousands, of other free ways to gather interest and get feed back.
The more information that you have before you write, before you market and before you go to press, will determine your chances of creating an enjoyable and profitable book.
Remember you can be creative and profitable. Just start from a place of knowledge and
rest will follow.

Caterina Christakos is the author of How to Write a Children’s Book in 30 Days or Less. For more writing tips and articles go to: http://www.howtowriteachildrensbook.com