Continued from page 1
The story about a Thai millionaire selling sandwiches on
street caught
media's attention.
Voravetvuthikun said, "I have been featured in more than 89 stories internationally and 85 stories locally. I have also appeared on CNN four times, CNBC twice and BBC once."
The media helped. Some people heard Voravetvuthikun's story and supported him by buying sandwiches from him.
After two-and-a-half years, Voravetvuthikun has carved a name for Saravit Sandwiches. Voravetvuthikun takes pride in
fact that he introduced sandwiches to
Thais.
"The leftovers are donated", Voravetvuthikun said, "to welfare homes."
Voravetvuthikun said he was constantly invited to address university students. The jobless rate was high among Thai graduates. So his message to them is, "If no one hires you, go out and sell something."
Voravetvuthikun later went on to sell sushi. He would like to take his company listed on
stock market and create a sound foundation for a food company. He would like to be
McDonald's of Thailand.
Voravetvuthikun also said, "I derived strength from my wife and children. They never complained when I lost all my money."
Voravetvuthikun worked by capitalizing on his strengths while working to improve his weaknesses. By doing this, he believed, he had a future. He wanted to venture into areas where other people seldom do."
His motto is: "Be daring. Be firm. Be different. Where there's a will, there's a way." That's
story about Voravetvuthikun - a real entrepreneur who managed to survive a crisis.
What we can learn from him is humility, persistence, and determination: important ingredients for building a successful business empire.

Abel Cheng offers small and medium enterprises exclusive global profits insider tips in his free publication, Abel Cheng's Business Diary. To officiate a bi-weekly subscription, please go to http://www.abelcheng.com/diary.html