Keywords usage in the Body Text

Written by Vikas Malhotra


Continued from page 1

Alt tag should start with Keyword or Keypharases . Alt text can be used with image or clickable image or text. Alt tag text should be simple ,short, meaningful sentence with target Keyword or Keypharases because it is read byrepparttar audience.

In case of linked images we can use set of keywords with little description ofrepparttar 127759 coming page and border property or attribute should be set to zero (0) and name of images should be relevant which helps to improve validity ofrepparttar 127760 web page.

Example : Alt tag text for image without link.

Keywords and Keyphrases are used to boost page rank in Search Engine Optimization (SEO)”> <p>Example : Alt tag text for image with link. <p><a href=

Keywords and Keyphrases are used to boost page rank in Search Engine Optimization (SEO)”> <p></a> <p>KEYWORDS and KEYPHRASES usage in Anchor Tag : <p>Keywords and Keyphrases used in Anchor tag contribute in raising ranking of<IMG height=12 src= web page. Anchor tag is used to move from one page to another . We use href attribute to specifyrepparttar 127762 url ofrepparttar 127763 target web page. Anchor link can be created on text as well as onrepparttar 127764 image or picture.

Example :

Page Rank in Search Engine Optimization (SEO)

Google has started to attach lot of importance torepparttar 127765 anchor text inrepparttar 127766 anchor tags. In factrepparttar 127767 usage of keyword inrepparttar 127768 anchor tags merits such a high place in google ranking algorithm that a phenomenon called google bombing started.

In this, huge number of people linked to one particular page using a particular text. The text had no relevance torepparttar 127769 content on that page. However whenrepparttar 127770 text that was used asrepparttar 127771 linking text was used as a search query,repparttar 127772 page that all these tags were pointing to appeared tops.

As an example if everyone links to this page using classical music asrepparttar 127773 hyperlinking text, then this page has a chance of appearing on a top rank forrepparttar 127774 keyword classical music in google.

KEYWORDS and KEYPHRASES usage in Comment Tag :

Keywords and Keyphrases used in Comment tag also contribute in raising page rank by increasing Keyword frequency ofrepparttar 127775 web page. We can use targeted Keywords and Keyphrases in comment text instead of simple text to describerepparttar 127776 page content.

Comment Tag can be used after title , description ,or robot tag in header section. We can use Comment Tag after header ifrepparttar 127777 opening body does not contain Keyword Rich Text and beforerepparttar 127778 starting of important content like before flash content, programming in javascript, ASP or Applet , images and for those sections we need to identify for easy access.

Although only Inktomi uses this factor to boost page rank but it is advisable to use comment tags with keywords to organize page content which helps in easy editing and review.

Example:

ofrepparttar 127780 web page -->

Vikas Malhotra is a successful Internet marketer utilizing both pay-per-click marketing and search engine optimization to increase website traffic. To learn more, visit http://sem.mosaic-service.com


Do It Yourself SEO

Written by Matt Colyer


Continued from page 1

Keyword density is a key part of SEO. On each page write approximately 200 to 500 words. Write it with your targeted keyword phrases. Remember not to over due it and get banned fromrepparttar search engines for spam or make your visitors hate you. Put your keywords in bold and inrepparttar 127758 heading tag. Try to get a density of 5 to 15%. If your not sure what you keyword density is try using http://superiorwebmaster.com/webmaster-tools/page_primer.php.

Search engines will not only use links to find new sites, but they'll count each link to a site and use this to determine how popular that site is. What you want to get is quality links. These links should come from web sites that are related to your topic. Don't exchange links with every site you can. Take time to check each one before exchanging links. Make sure they are a clean and professional site. Look to see if they use spam.

Other thing to consider is to make sure HTML is valid. Spiders are somewhat likerepparttar 127759 browser you use, they readrepparttar 127760 HTML to displayrepparttar 127761 web page. If your HTML code contains errors, spiders might not be able to findrepparttar 127762 content onrepparttar 127763 page. Although most spiders will try to correct minor errors in HTML code, it could still hurt your ranking. Visit w3.org to have your HTML code validated.

Matt Colyer is the owner of the www.superiorwebmaster.com. He also is a php, CGI and ASP developer.


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