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How would you like to be viewed as a salesperson? Would you like others to see you as:
Authentic? A good listener? Genuinely concerned for
best interests of
buyer? Understanding? Professional? A person of high integrity? Trustworthy? Knowledgeable? Honest?
These are not only skills. They are behaviors; behaviors that must be embraced and practiced.
Others may have a better product or service, or lower price than you, but clients and customers will naturally gravitate to
seller who makes them feel valued, respected and heard.
I'm sure you have been in a situation where you opted for a product or service you didn't originally have in mind because of
way
salesperson made you feel.
I know I have.
Buyers need to know
facts and benefits of a product or service, but they also need to have a sense of relationship with
salesperson.
Take a look at yourself from
buyer's perspective. How are you coming across? Does
prospective customer or client walk away from your interaction feeling empowered, valued and understood?
These skills are not only necessary for selling products or services. You sell yourself to others every single day.
How you make people feel determines whether or not they want to do business or have any other type of relationship with you.
Keep these thoughts in mind as you go throughout your day.
Become aware of
impression you create for others and if you are not satisfied with
results, modify your behavior, measure again and keep fine-tuning until you see positive results.
Become
kind of salesperson people will recommend to their friends and acquaintances and watch your business grow.

Laurie Hayes is a Life Strategy/Small Business Coach and founder of Where the Heart Is Life Coaching.
Laurie specializes in assisting home-based business owners who face the challenges that come with working from home. She is the author of numerous articles and a bi-weekly newsletter, "The Heart of Living."