Desktop Reader: download it to your computer, and install it. Look for sites of your interest, check whether they are delivering content in RSS format, subscribe, and you are ready, from now on every time there is new content in feed you'll be notified automatically. Website Integration: Create an account with a website that offers aggregation web services, and your website can see RSS content directly from their website.

RSS is changing way to search for information, don't look for it, RSS puts it in your computer.

You are going to see more websites with valuable content... You are winner!. In order to clarify.. carry these simple steps out:

Download RSS feed reader Install it Go to your favorite website and look for Xml/RSS orange button (its common one, it can be different), copy that address and paste it in your feed reader.... you are subscribed. Enjoy.

Easy. These aggregators are popular in weblogging community and some other advertisers have started to move toward this technology that promises to maintain users with last news and information in general.

Do you love information?, then for sure you surf hours every single day on internet looking for last updates... don't waste your time!, here you have answer: RSS technology.

But there are still two things that you are going to love ......

Subscribing - Your personal information is not required, only add your feed to Your online or desktop RSS reader and that’s it.

Unsubscribing – Stop receiving messages, any time by simply deleting feed from your RSS reader. Simple as that!

You have control!.

3. Think about type of people who will be easiest to reach, AND who will be most receptive to what you are selling. These will be people who KNOW they have THE problem you can solve and are LOOKING for a solution.

4) Know that just because you select a particular group of people to focus your marketing on, does NOT mean you can't help others who may come to you. It only means you're going to focus your proactive marketing efforts on target group you select.

5) Lastly, don't over-think it. Listen to your gut, pick a group you feel you can really help and proceed with development of your marketing plan. Marketing is a fluid process. The important thing is to start. You can always refine your audience and your plan later as you learn more.

(C) 2005 Debbie LaChusa