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Some other ways to market your home based business offline that are quite inexpensive are flyers, circulars and posters. You can make these types of marketing materials on your own computer, then post them around town and leave them in places where there are likely to be people who want your product and/or service. Marketing materials like these are much more effective than you might think and are a great way to reach an untapped market for your home based business. However, if you’re leaving flyers in a business or office be sure to get permission first. You don’t want them to just get chunked in trash!
Other home based business marketing materials that tend to be a bit more costly are brochures, radio commercials, billboards and television commercials. But they might not be as expensive as you think, especially if you’re focused on a particular small area. For brochures and billboards, you will want to hire a good graphic artist to create them, and you’ll also need to buy media placement for billboards. For commercials for your home based business, both radio and television, you’ll need a copywriter to write a script unless you plan on writing it yourself. You’ll also need a producer to record or shoot your commercial. You’ll also have to buy media placement for it. Many small local advertising agencies in your area can do all of this for you at a moderate charge. Some agencies that are just starting out themselves may be willing to give you a discount to help advertise their own service. Just make sure their agency has a reputation for quality—like one you’re developing for your own home based business!
Charles Fuchs http://www.charlesfuchs.com http://charlesfuchs.blogspot.com
I grant permission to publish this article, electronically or in print, as long as bylines are included, with a live link, and article is not changed in any way.
Copyright © 2006, Charles Fuchs, President of Vision Management Enterprise Inc., is an established online marketer who specializes in helping people start their very own Work at Home Based Business.