Is Your Internet Business Ready for Holiday Shoppers?

Written by Angela Wu

Continued from page 1

== Encourage referrals. Put up a 'Tell a friend' button or script on your site so that visitors can let their friends know about your great holiday offer. Or offer a coupon and inviterepparttar customer to 'share' it with a friend. More on encouraging referral business is available inrepparttar 109026 article, "Building a Referral-Friendly Business":

== Send out a holiday-related press release. For instance, people love to hear heartwarming stories and acts of charity, particularly duringrepparttar 109027 holiday season.

== Write holiday articles or stories that relate to your product or service. Distributerepparttar 109028 article and encourage others to pass it on. Atrepparttar 109029 end ofrepparttar 109030 article, leave a small link or blurb about your business andrepparttar 109031 current holiday specials.

Sometimes all it takes is a few minutes' work to grabrepparttar 109032 attention of eager holiday shoppers! Have a safe, happy, and prosperous holiday season.

Angela is the editor of Online Business Basics, an exclusive newsletter for eBusiness beginners. Every issue is packed with helpful tips and useful tools, specially selected to fit a beginner's shoestring budget. Visit her online today at OR for a series of 10 free reports on building a business on the web.

Ask Mr. D - E-Commerce

Written by Bill Daugherty

Continued from page 1

To increase your web site traffic without busting your advertising budget, try piggy backing your web advertising onto your current local store ads.

For example:

In your newspaper ads use a little space atrepparttar bottom of each ad for this:

Too Busy To Come By The Store? We Are As Close As Your Computer (Your URL)

Another traffic builder is to print up some flyers advertising your web site and staple them to each customer's receipt.

Those are two examples of piggy backing your web business onto your local ads and business practices. You can come up many more if you will take a little time and think about it.

Bill Daugherty Do you have an advertising or marketing question you'd like to see published in this column? Send it to You can visit Mr. D's website at:

    <Back to Page 1 © 2005
Terms of Use