- Australia: 127

- Canada: 15

- United Kingdom: 2,653

- USA: 10,851

And still another example, looking at keyword "meta keyword",

- Australia: 10

- Canada: 0

- United Kingdom: 57

- USA: 552

If you had a web site that dealt with SEO and you were looking for keywords to target, then surely above results would prove interesting. For example, you could see which of 4 countries above had an interest in what your web site is about. This in turn would tell you which countries you should target, and which you could safely ignore.

In case you are wondering how we obtained above results... We did some basic research at Overture site and found that it wasn't all that difficult to do. We also found that Overture provides demand data in 19 countries around world, covering Europe, Asia, North America, South America and Australasia. We need to point out that some areas were better represented than others. South America, for example, is represented by 1 country only, while Europe is covered by 11.

By going to Overture site, anyone can likewise discover how to use Overture to research demand for keywords in any of 19 countries it supports.

To go back to title of this article... I feel, and I hope that you will now agree with me, that any research on keywords that does not take into account countries is not complete. For one thing, don't you want to know where your visitors are most likely to come from?

In case you are not convinced about point I am trying to make, I will try to explain in my next article other reasons why I think that proper keyword research should take into account countries.

Serge M Botans