Internet Success Recipe

Written by Elizabeth McGee


Continued from page 1

Opt-in Email List

It's imperative that you obtain an opt-in email list that you can communicate with on a consistent basis. It's common knowledge that viewers need at least an average of seven exposures to a product before they buy. Getting your product in front of your viewers on a regular basis means increased revenue for you. It also allows you to make special offers, provide useful information and build credibility.

Develop Trust and Credibility

This is key to obtaining sales and repeat visitors. Your viewers must feel that you are trustworthy and know what you are talking about. Product reviews are a great way of developing trust. If you've developed a website for example, write about your experiences and what you recommend. Write reviews on e-books you've read or tools you have used. When doing so be sure to highlightrepparttar negatives as well asrepparttar 101452 positive.

Always include an 'about me' page. Be honest about how your started your business and how you ended up where you are today. Share your feelings and emotions. If you don't recommend something be sure to explain why not.

Offer something free on your site develops trust as well. E-books make great free tools. Offer free coupons if you have them. Create a sense of offering. Express that your website is there to help and educate your readers. Don't ever place emphasis on yourself. Be empathetic to your viewers by putting yourself in their shoes and understand their needs.

Always include a 'privacy policy' page. Your viewers need to be reassured that their privacy is your utmost concern. Don't ever sell or share anyone's email address. If you collect IP addresses explain what you use them for. If you collect email addresses assure your readers that they may opt-out at any time.

Invite your readers to communicate with you by also including your email, your business name, address and phone.

Superb Product Delivery

Nothing turns a visitor away faster than confusion inrepparttar 101453 ordering process. Keep your order process easy and simple. Be up front about all costs including shipping costs.

If you state a product will be delivered within seven to ten days try to get it to them in five. People love it when you can beat their expectations.

Follow up with a client after delivery. Make sure they've received their product and if there is anything further you can do for them.

Elizabeth McGee has spent 20 years in the service and support industry. She has moved her expertise to the world wide web helping businesses find trusted tools, enhance customer service, build confidence and increase sales. You can contact Elizabeth at: mail@pro-marketing-online.com or visit her website at: http://www.pro-marketing-online.com


Trick Or Treat - Is This Make-Believe Or The Real Thing?

Written by Toni Coleman, LCSW


Continued from page 1

So, how do we know whatrepparttar other person is truly feeling? You have several options for getting this information.

* You take them at their word and wait to see if they follow through with what they have said they would do. Nothing speaks louder than behavior. This option isrepparttar 101451 most common choice and can leave you in that all too familiar holding and wondering pattern.

* You attempt to addressrepparttar 101452 situation openly and candidly. This one requires a bit of courage and an ability to be vulnerable. State how you are feeling in a thoughtful but honest way. Ask them to dorepparttar 101453 same for you. Let them know that you want to hear their honest thoughts about howrepparttar 101454 date went and if they would like to get together again.

* The third option should be used regardless of what you do withrepparttar 101455 other two. Pay attention to their non-verbal communication. How do they look at you? What quiet responses do you get after you have shared something about yourself? What do you see in their facial reaction, posture and eyes? Do you FEEL interest or just politeness? Are they really WITH you, or somewhere else? If you learn to listen torepparttar 101456 non-verbal language, you will HEAR much more than what their words have to say.

Listening torepparttar 101457 whole person applies throughoutrepparttar 101458 stages of dating and relationships. It is also important during this time to pay attention to their behavior and note inconsistencies or mixed messages. Too often people don't and are stunned when a relationship "suddenly" ends or they find out they are seeing someone who was notrepparttar 101459 person they thought they were. Trust your instincts and listen "with a third ear".

Remember also thatrepparttar 101460 responsibility for honesty is also on you. Don't say what you thinkrepparttar 101461 other person wants to hear because you don't want to be impolite or hurt their feelings. If you really think about it, it is more hurtful and in poor taste to be dishonest with someone who has a true interest and is trying to learn yours.



Toni Coleman, MSW is a licensed psychotherapist and relationship coach who has been quoted in many publications including: The Chicago Tribune and The Orlando Sentinel newspapers and Family Circle, Woman's Day, and Star magazines. She has been featured on ABC News; Discovery Health Channel and AOL Online. She is a weekly contributing commentator on the KTRS Radio Morning Show, (St. Louis, MO). Toni founded Consum-mate.com in 2002.


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