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2. Identify Site That *Can* Be Modeled.
While a site, or business, may indeed be super-successful, they may have a *type* of success you can not emulate. Some people have special skills or training that you don't possess.
3. Write Down Common Characteristics.
After you have identified three to five sites, start making your list of success attributes. Do they use long copy on their website? Do their headlines really grab your attention? Do they have long paragraphs of text, or is their web copy short and to
point? Are they using audio? Do they have a follow up series, or publish an ezine?
The answers to these questions, and more, will help you draw a profile of what a successful site looks like.
4. Identify How You Can Apply These Characteristics.
These sites *will* have ideas you can imitate. Look for certain ways of saying things, or even certain key phrases, that you can re-phrase and make your own. Putting these ideas in your voice is vital to your success.
5. Change What You Are Doing Now And Test The Results.
Post a new site built upon ideas, thoughts, and phrases you created based on inspiration you found. If possible, send some traffic to both old and new pages to see how well you did. Once you have made some improvement, continue to refine your site until it sings!
While I am NOT suggesting that you copy anyone's website, or even any of phrases they use (we must respect their property) you can learn so much from reviewing successful websites.
If you want to avoid reinventing wheel, and find your shortcut to success, identify your top five favorite sites today and see what they have in common that you can learn from. Soon, it will be your site that others look at as an example. And that's a beautiful thing.
