Take time to include informative, interesting and entertaining content for your ezine. Give reader a reason to want to read your newsletter and better yet, recommend it to others!

Reassure your readers. Always, always include a privacy statement and give them an opportunity to unsubscribe. Hopefully, if you provide relevant, original information you’ll never have to worry about this; but doing so shows you care about your reader and that you produce quality material.

Once you decide to publish an ezine, be consistent about it. If you tell your readers it’s a weekly publication, make sure it comes out weekly no matter what. Failing to abide by this rule tells your reader you’re unreliable and untrustworthy.

Finally, remember that although writing and publishing an ezine is a fantastic Internet marketing idea, it is also a chance for you to have some fun and really expand your skills. Be creative and have fun!

6. Make a unique facial expression. You could stick your tongue out, push your face together, make your eyes big, or look like you're angry.

7. Wear an unrelated hat. You could wear a cowboy hat, a bowl on your head, a straw hat, a sports helmet, or a rain hat. Okay, keep going, put on your thinking cap and see what pops in or is that pops up.

8. Paint your face. You could paint your own ideal character or paint a typical character like a clown, animal, plant, etc.

9. Wear a mask. You could buy one or make one out of a paper bag. Just cut nose, mouth and eyes out. You could also add other facial features.

10. Use an uncommon background. You could use an outside background, a funny wallpaper, a prop to look like you have a cartoon body, etc.

Yes, these are unique ways to get attention. But they get job done -- they build curiosity, generate laughter -- or at least a chuckle -- and they will keep people reading and wanting to get to know more about you.