Bobette: I have also seen Streaming Media used to deliver Internet radio programs, pre-recorded tele-seminars, and information products.

I understand business can enhancing customer relationships with Streaming Media as well?

Ronni: Absolutely. Streaming Media is invaluable as a customer service tool. Voice and image messages add a personal touch that intrigues listener and encourages them to remain on site.

Use it to guide visitors through a sample order form.

Explain when shipping charges will be calculated and added to their order.

Perhaps your numbering system has caused confusion in past; a brief audio message can unravel mystery.

You can add an audio-based FAQ page to your site or integrate voice instructions at crucial points in ordering process.

Bobette: How about in employee interactions?

Ronni: Employee training is greatly enhanced with audio or video. Use it to orient new employees and keep information archived on site for easy reference.

Sales training can also be archived and quickly retrieved when needed. The ability to offer customized training materials on a 24/7 basis makes streaming audio a very versatile and efficient learning tool.

Bobette: Wow. You have me convinced. How would I go about adding, say, and audio clip to my site?

Ronni: That's a good example because audio is most mature and economical of streaming technologies. Also, it doesn't have bandwidth requirements associated with video. Any Internet user connected at 28.8k or better can enjoy quality sound.

You should start with a good quality tape recorder and an external microphone to record message. After message is recorded and edited, a streaming vendor can encode it into one of several formats. We recommend Windows Media or RealMedia for audio.

You then store finished clip on your site host's or encoder's server and link directly to file from your Web site.

Bobette: Is Streaming Media affordable for small businesses?

Ronni: Absolutely. We'll convert an audio clip to Streaming Media for less than $75. The fee includes setup and up to five minutes of audio. There is a small per minute charge for time over five minutes.

Bobette: Great! Thank you, Ronni, for your time.

Visit WBC Imaging to learn more about Streaming Media: http://www.wbcimaging.com/articlesbyexperts.htm

Bobette Kyle draws upon 10+ years of Marketing/Executive experience, Marketing MBA, and online marketing research in her writing.

Here are 3 other ways PTRE programs also offer to make you some money:

1- Paid To Search - Get paid to search from programs site or from search sites their affiliated with. Many times you’ll receive paid search links in your email. 2- Paid To Click - Get paid to click on banners and/or links in programs paid to click section. You usually have to stay on visited site for a set time to receive credit (an average of 30 seconds). 3- Paid To Join – Offering a set amount of money for you to join programs, services, newsletters and other related offers. Some programs even pay you a commission to shop from their site.

You won’t get rich with PTRE programs, but you can earn a few bucks, plus quality advertising for your site. Just make sure you don’t get carried away and join too many programs or you’ll be clicking emails for an hour a day.