Next we come to what is called meta tags. I know this sounds like something out of science fiction, but it is really just simple code. Many people believe that meta tags are key to high search engine rankings, but in reality, they only have a limited effect. Still, it's worth adding them in event that a search engine will use meta tags in their ranking formula.

To find out if your page is set up with meta tags, you must access code. To do this, click "view" button on browser menu bar, and select "source." This will pull up a window revealing underlying code that created page. If there are meta tags, they usually appear near top of window. For example, a meta tag would read: meta name="keywords" content=. If you do not find code that reads like this, ask your webmaster to put them in. This may not do much for your search engine rankings, but any little boost helps.

Lastly, we come to issue of link popularity. This is a factor that is extremely important in terms of search engine rankings. Almost all search engines use link popularity to rank your website. Link popularity is based on quality of sites you have linked to from your links page.

If you type in "free link popularity check" in a popular search engine, search engine will then show you what sites are linked to your site. In case that there aren't many sites linked up to yours, or that sites that are linked up have low search engine rankings, consider launching a link popularity campaign. Essentially, this entails contacting quality sites and requesting that they exchange links with your site. Of course, this requires checking out rankings of websites you want to link up with. Linking to popular, quality sites not only boosts your search engine ranking, but it also directs more quality traffic to your website.

Search engine rankings are extremely important for a successful Internet marketing campaign. Before you go out and hire a search engine optimization company, try taking some of simple steps listed above, and see if you can't boost your rankings yourself. Don't ever ignore this all-important factor in Internet marketing. Remember, higher your search engine ranking, more quality customers will be directed your way.

6. Propose a cross promotion deal with web site. You both could promote each others products or services together in one package deal. This means a mention and link back to your web site.

7. Give web site a testimonial for their product or service. Include a little text link for your web site with testimonial. You never know; it could end up on their ad copy.

8. Post your advertisement on their free classified ad section on their web site. You want to be sure you have an attractive headline so they will read your ad.

9. Post your text link on their free-for-all links page. You want to go back and post your link regularly so it stays towards top.

10. Sign their guest books. You could leave a short compliment about their web site on their guest book. Just include your signature file and link at end of your message.

I Hope That This Article Has Helped You

Sincerely,

Anton Cheranev

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