Importance of Meta Tags Optimization

Written by Buniei R. Ahn


Continued from page 1

The users in-turn click on this hyperlink to go to your website from Search Engine Results Page (SERP). Therefore,repparttar significance ofrepparttar 127937 Title Tag is evident as all search engines userepparttar 127938 Title Tag to gather information about your site.

The Meta Description Tag

The Meta Description Tag is an HTML code that allows you to give a short and concise summary of your web page content. The words placed in this Meta Tag, are often used inrepparttar 127939 SERP, just belowrepparttar 127940 Title Tag as a brief description of your page. Inrepparttar 127941 Search Engine Results Pages, after readingrepparttar 127942 Title ofrepparttar 127943 page, a user goes throughrepparttar 127944 description ofrepparttar 127945 page and decides whether she wants to go to your site or not. It is therefore important that your Meta Description Tag is nicely composed describing your page offering while enticingrepparttar 127946 user to click on your listing.

The Meta Keywords Tag

Most search engines do not readrepparttar 127947 Meta Keywords Tag anymore. It is okay to ignorerepparttar 127948 Meta Keywords Tags. However, if you feel more comfortable using it, you can have about 15 important non-repetitive keywords in this Tag, separated by commas.

Meta Robots Tag

The Meta Robots Tag gives yourepparttar 127949 ability to specify whether search engines should index that page or followrepparttar 127950 links appearing on that page. However, there is no need for using Meta Robots tag if one is already using detailed robots.txt file to block any specific indexing.

The various commands used under Meta Robots Tag are: Index: allowsrepparttar 127951 spider to index that page.

Noindex: instructsrepparttar 127952 spider not to indexrepparttar 127953 page.

Follow: instructsrepparttar 127954 spider to followrepparttar 127955 links from that page and index them.

Nofollow: instructsrepparttar 127956 spider not to follow links from that page for indexing.

Note: Use only one ofrepparttar 127957 above given commands.

If you have not specified any Meta Robots Tag on a page, by default, repparttar 127958 spiders understand thatrepparttar 127959 page and allrepparttar 127960 links appearing on that page are open for indexing. Therefore, it makes more sense to use this Meta Tag in case you donít want certain parts of your web page indexed.

Finding Your Home Business Niche Copyright © Buniei Ahn, The Home Biz Guy http://www.internetmarketpower.com http://www.pluginprofit.com/main-3666

About the author: ----------------------------------------------------------------- Buniei Ahn, The Home Biz Guy can help you launch your very own m.oney making website today that's 100% ready to take orders and pull in massive profits for you right now ... g.uaranteed! Visit: http://www.internetmarketpower.com http://www.pluginprofitsite.com/main-3666 ----------------------------------------


Build A Website Your Clients Will Love

Written by Robert Warren


Continued from page 1

Keep your text pieces under 500 words, and preferably inrepparttar 250-350 word range. Use simple and direct sentences, inrepparttar 127936 clearest language possible. Don't make your readers wade through a sea of worthless prose, just to arrive at a small island of information: get right torepparttar 127937 point and deliverrepparttar 127938 goods.

Think navigation. The best content on Earth means nothing if it can't be found quickly. Carefully organize your website in hierarchical format, with plenty of internal links - make all of your important pages only a mouse click or two fromrepparttar 127939 top page. Deliver your content with as much convenience as possible to your visitors.

Appreciate context. Strong navigation design helpsrepparttar 127940 left-brain surfers who know what they want, but many of your visitors will browse your site more creatively: they surf by context rather than placement.

Provide links withinrepparttar 127941 content itself, pointing to other related information on your website. Develop clusters of associations in your content that allow readers to find information intuitively as well as logically.

Build community. Savvy Internet marketers are now learning what technologists have known for years: thatrepparttar 127942 Internet is primarily a social medium. The most popular and profitable websites are those that foster community among their visitors. Provide facilities - forums, newsletters, mailing lists - for your clients to communicate with each other.

Be creative - help your clients turn your website into a favorite meeting place, a place to return to, time and again. Develop a website that your clients will love.



Robert Warren (www.rswarren.com) is a freelance copywriter in the Orlando, Florida area, specializing in providing for the marketing and communications needs of the independent professional private practice.


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