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Let’s look at Google.com using Alexa toolbar. Load Google on to your browser and click #3 number in toolbar. The Alexa Toolbar information for google shows:
1. The site is 3rd most popular site on Internet. [Yahoo is No. 1.]
2. The site takes .8 seconds to load, which is very fast.
Next, click “see traffic details” link on page to dive into site statistics:
The site shows consistent traffic through year, maintaining a number 3 position. 214,00 out of every million surfers visit site, which is an excellent “reach” rating. Each visitor views approximately 5.4 pages on site, which means that users are working there way into internal pages of site. This is always good news for a site.
As you can see, using Alexa Toolbar system can provide you with specific information regarding web sites. The next time you are contacted by someone claiming they have millions of hits or are considering advertising on a site, you can use Alexa toolbar to get an objective view of site.
Halstatt Pires is with Marketing Titan- an Internet marketing and advertising company comprised of a search engine optimization specialist providing meta tag optimization services and Internet marketing consultant providing internet marketing solutions through integrated design and programming services.