Asking prospects for persoanl histories is call gathering demographics, it can also be turn-off from subscribing.

If I'm buying products or services on your site, then I'm willing to type in minimum information to satisfy my credit cards status.

Now, what's your incentive for my repeat business?

A new article on writing Press Releases, and an old article on how to Target Your Market Niche cound be a perfect fit. Publish for your readers not for yourself.

--Nothing Venture Nothing Gained--

Venture out in your search for new content. Checkout your daily newspapers, favorite magazines, radio and tv programs for ideas (no I'm not advocating that you lift someone's copyrighted material), but rather let your creative jucies flow and piggback to produce original articles.

--Feedback; Ask And It Shall Be Given--

Ask your readers for comments and suggestions about your content, feedback can offer you a wide margin on what suits their interest.