How to write more powerful business letters

Written by Suzan St Maur


Continued from page 1

If your letter goes on to a second page, where it breaks on page 1 create a space then torepparttar right key in “cont’d.” You can start page 2 just by keying in “page 2” and starting again two or three spaces below. Some people create a mini-heading forrepparttar 103153 second page withrepparttar 103154 addressee’s name onrepparttar 103155 left,repparttar 103156 date inrepparttar 103157 middle, andrepparttar 103158 page number onrepparttar 103159 right, followed by an underline that crossesrepparttar 103160 whole page. This is useful ifrepparttar 103161 two pages become detached from one another. Okay. Now we’ve establishedrepparttar 103162 ground rules, what do we say?

Keeprepparttar 103163 style sharp and simple

Business letters are not literary works. They are verbal workhorses with a purpose only to convey information, and what you wantrepparttar 103164 reader to do with it, as quickly and clearly as possible.

Start by making notes as if to yourself. These notes will come out in a direct style naturally, because you’re not intimidated or disquieted when writing to yourself. Don’t restrict yourself to a structure at this stage. Just write out everything you can think of that should go intorepparttar 103165 letter.

Now, match your notes torepparttar 103166 sequence in one ofrepparttar 103167 “skeletons” described below. Discard any notes that aren’t relevant.

If you build up your letter along these lines you’ll find that your style is clear and straightforward, with no unnecessary adjectives, adverbs, business phrases, “corporate speak” or other business BS that some people use in business letters.

All you need to do then is tidy up with a good edit and spelling and grammar check. (Although many people take a lenient view over spelling and grammatical mistakes in emails, they stick out like sore thumbs in printed letters and make you look very amateurish.)

Build your content on a “skeleton”

Normally you’ll identifyrepparttar 103168 topic ofrepparttar 103169 letter with “re: Your Outstanding Account” or less formally, “Your Outstanding Account” in bold and/or underlined. Then make notes or bullet points ofrepparttar 103170 main issues you need to include, on a skeleton like this:

Typically, these would be: 1. Background I see from our records that you were first invoiced for this amount four months ago and statements have been sent out to you each month since then

2. The sticky issue This can’t go on, especially as you haven’t contacted us to discuss extending your credit

3. What I want to happen now Pay up inrepparttar 103171 next seven days

4. Or else We will be obliged to start legal proceedings against you

5. Sweetener If you do pay up by return, we won’t take any further action and will restart your 30 days’ credit as before

6. Next move Please contact me urgently and let me know what you intend to do

Same skeleton, different content

You could use this skeleton for a number of business letter purposes. Not all business letters have you sitting so comfortably inrepparttar 103172 driving seat, however. Let’s say you wererepparttar 103173 recipient of this letter and want to winkle out more time to pay. The elements remainrepparttar 103174 same, but we approach from a different angle...

1. Background Thank you for bringing this to my attention – I had no idea we were so late paying

2. The sticky issue We’re experiencing serious cashflow problems atrepparttar 103175 moment but we have taken steps to rectify this and anticipaterepparttar 103176 problem will be solved inrepparttar 103177 next 3 weeks

3. What I want to happen now Would you consider extending our credit for a while longer, perhaps with interest being chargeable at a rate we can agree?

4. Or else We really would like to continue buying our supplies from you but if we enter into a disputerepparttar 103178 goodwill will be lost and our business relationship will be over

5. Sweetener I can assure you our cashflow problem is temporary and we want to preserve our business relationship with you if possible

6. Next move I will phone you inrepparttar 103179 next few days to discuss payment terms

Build your own skeleton

Obviously that 6-point skeleton isn’t going to work for every business letter, but a shortened version of it will be useful because you can build it back up so it’s tailored to any number of different needs. Here’srepparttar 103180 basic one that I use:

1. Background 2. The key issue 3. What will or should happen 4. What to do next

Any further tips? Only that business letters should always be as short as possible. That’s not as simple as it sounds. Somebody famous (can’t remember who) once apologized for writing someone a long letter, as he didn’t have time to write a short one. It’s hard to write concisely, but if you userepparttar 103181 style and skeleton tips above you’ll find it somewhat easier.

If you need to go into detail, separate that off into a different (but attached) document and userepparttar 103182 letter only as a summary ofrepparttar 103183 issue and a call to action.

I’m no social psychologist so I can’t quote you a scientific reason, but separating detail from key points usually means that both get read more thoroughly. It’s probably because by separatingrepparttar 103184 two elements you provide readers with more digestible looking chunks. Anyway, it works!

Canadian-born Suzan St Maur is a leading business writer based in the United Kingdom. You can subscribe to her business writing eZine, “TIPZ from SUZE” on her website. And check out her latest book, “POWERWRITING” here: http://www.pearsoned.co.uk/bookshop/detail.asp?item=100000000016610&affid=STM or on B&N and any of the Amazons. © Suzan St Maur 2005 http://www.suzanstmaur.com


A Landlord's gripping story...

Written by Mark Walters


Continued from page 1

In another situationrepparttar tenants learned thatrepparttar 103152 apartment owner was in default on his monthly mortgage payments andrepparttar 103153 lender had begun a foreclosure action.

Allrepparttar 103154 tenants had time remaining on their apartment leases and they had no intention of moving.

Bad news forrepparttar 103155 tenants... real property foreclosure law states that junior liens and leases are extinguished by a foreclosure.

This means tenant leases do not have to be honored by whomever buysrepparttar 103156 property atrepparttar 103157 foreclosure auction.

The tenants will receive due process by receiving a notice to vacate and if they don't move they will face an eviction lawsuit.



Mark Walters is a real estate investor and author. His published works can be found at http://www.CashFlowInstitute.com


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