How to write compelling autoresponder messages to increase sales.

Written by Chad Cook

Continued from page 1

In this regard. it is advisable to use an autoresponder that has advanced features to incorporate peoples names and other non-sensitive personal details in their messages such asrepparttar type featured at

Introducerepparttar 148627 message well Inrepparttar 148628 opening, tellrepparttar 148629 reader whatrepparttar 148630 autoresponder mail is about and why he is receiving it. Many people forget they ever subscribed to an offer. If you do not make this point,repparttar 148631 letter may be treated as spam and discarded. So at this point, it is essential that you introducerepparttar 148632 subject. If it is a product, begin creating interest aboutrepparttar 148633 features, advantages compared to others, etc. Never mention price here because a product must sell for what its worth. Ifrepparttar 148634 reader has not formed an opinion aboutrepparttar 148635 real value ofrepparttar 148636 product, how do you expect him to be inrepparttar 148637 mood to pay for it?

Moverepparttar 148638 reader to action After allrepparttar 148639 convincing, you needrepparttar 148640 reader to take action on your autoresponder email. Atrepparttar 148641 end ofrepparttar 148642 message, helprepparttar 148643 reader to buyrepparttar 148644 product or request forrepparttar 148645 service. At this point you may talk aboutrepparttar 148646 price,repparttar 148647 security ofrepparttar 148648 website and other relevant points. The essence is that you are making it easy for him to make a purchase.

An autoresponder can boost your sale withrepparttar 148649 appropriate message. If you craftrepparttar 148650 message well, sales will never stop coming in. We have given yourepparttar 148651 basics of every auto autoresponder message. Remember, good messages need to go with a good autoresponder for this we recommend

Chad Cook has been doing email marketing since 2000. You can learn more about his autoresponder Tips & Tricks at:

For more of Chad's Internet marketing tips, tools, news, articles, and resources, visit:

Postcards--A Quick Way to More Sales

Written by Al Hanzal

Continued from page 1

4. Postcards are versatile and flexible

Your yellow page ad can be a great ad. But you have one time a year to make changes. If you make a mistake, you pay for itrepparttar whole year. Postcards are much more flexible. If one doesn’t work, you can do another.

You can use postcards for many purposes. To get a boost in sales, you can use postcards to make special offers to your customers. You can use postcards to keep in contact with your current customers so competitors don’t steal them away. You can use postcards as a lead generator for new prospects. You can use postcards in conjunction with other forms of marketing in a follow up process.

5. Postcards get attention

The biggest challenge you have with marketing today is getting people’s attention. With over 3000 advertising impressions hitting each of us every day, you need something that gets people’s attention.

Unlike a letter, there is no envelope to open. No time consuming effort. You pick up a postcard and turn it over. You can read it in a matter of seconds.

That’s exactly what other people do. Unlike many letters that immediately end up inrepparttar 148585 circular file, postcards get read. People are curious and they know it will only take a few seconds to readrepparttar 148586 postcard. Study your own behavior next time you get a postcard inrepparttar 148587 mail. Ask yourself, would you like customers and prospects to giverepparttar 148588 same attention to your postcards?


I hope this article has given you enough reasons to look again at postcard marketing as a powerful tool in your efforts to make more profits. Don’t letrepparttar 148589 simplicity of postcard marketing fool you. Many companies have used postcards as their only means of marketing to build very successful businesses. Take another look at how postcards can be used effectively in your business.

This article has providedrepparttar 148590 benefits of using postcard marketing. If you would like Free step by step information on how to create your own postcard, email me withrepparttar 148591 subject “Postcard Marketing.” I will send you a Free Report.

Copyright Al Hanzal, 2005. All Rights Reserved

Hanzal Enterprises, Inc. 4191 Granite Court Eagan, Minnesota 55123 651-485-3340

Small business owners have been using Al Hanzal's marketing materials to bring new customers to their businesses.

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