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Next, get it all down on paper. Even if you have no intention of passing that piece of document to
graphic designer, at least, you have a clearer vision on what you want. THEN speak to your graphic designer to explore ideas and possible changes to your original idea.
Once
graphic design process has begun, pick and choose
people you consult with with care. Too many cooks DO spoil
broth! Only people who can and SHOULD make or help make
decision should be consulted at this very point in time.
However, as any client will tell you,
graphic designer has a huge and major role in ensuring that they understand
client’s instructions, takes
initiative to research and explore other ideas. When
client tells
graphic designer what he/she wants from their new marketing stuff, it’s not set in stone. The graphic designer SHOULD present his/her own ideas as an alternative. If not, what’s
use of
graphic designer? Why not just get a clerical or
secretary to just learn how to use
appropriate programs/softwares and come up with something that
client wants?
Being a graphic designer is a pain in
butt….and working with a graphic designer is also a stab in
rear end but at
end of
day…when you see that your effort and all those frustrations results in a smashing success, you can sit back and admire your (and your client’s handiwork) over a cup of cappuccino.
© Marsha Maung 2005 REPRINT RIGHTS. Print, publish, reprint this article freely in any form of print, press or Internet publications without removing
bio and byline of
author at
end of this article.

Marsha Maung is a freelance graphic designer and copy writer who works from home. She designs apparel and premium items at http://www.creativejooz.com and http://www.allmomstuff.com and is the author of "Raising little magicians", and the popular "The Lance in freelancing". More information can be found at http://www.marshamaung.com