Remember that you get 1000 visitors for $100 if you bid only $0,10 per click. So, if you are selling a product that costs $25, and you sell around one unit per 100 visitors, you will have earned $250 after getting 1000 visitors to your website. You will have earned $250 for every $100 spent on your keyword ad campaign.

You should also think about saving money when you write your ad. Don't try to lure people into click your ad by writing about free offers or any hype of that kind. You might get a lot of visitors that way, but they will leave your site when they see that they have to pay for your product. They are only using up your money without helping you to make a single sale.

Instead you should write exactly what you are offering, and what price you are asking for product. That way you are getting targeted visitors that know they have to pay price you set in ad in order to get product you are offering. To top it off, you can offer them a test drive. If it's an ebook you can put one chapter of it onto a auto responder in 5-7 emails. Then send messages once a day to people that sign up for test drive.

Now you can sit back and see what results you get. Let ad go for a month and see how many clicks it takes before anyone buys from you. If it's not bringing back enough money, you should try to figure out what's wrong. Is it ad or is it your web page? Anyway, try to fix it and let ad go for another month. When you have a reasonable return of investment(ROI), it's time to let ad continue its run, without any more work on your part. Now, your ad is running on auto pilot. Just remember to check it once a month to see if ROI is dropping. If it's not bringing in enough money, you can then find another product, and do same thing all over again.

Investors Beware!

The new homebuyer should be made aware of no leasing restriction when they buy. But what about investor who buys a home a few years later? If investor fails to read and understand CC&Rs he or she may end up owning a property that they cannot rent.

You can't count on home seller alerting you to restriction. They may be third or fourth owner of home and not even be aware of restriction.

Oh sure, you could buy home, rent it and hope you are not discovered violating CC&Rs.

However, anyone who has ever dealt with a HOA soon discovers that there are always a few other homeowners with an eagle eye out for slightest infraction of CC&Rs. They delight in notifying HOA management company,,, and management company is bound to investigate and enforce rules. For you investor is no appeal... and there is no recourse.

This is a strong reminder that every investor should have a clause in every purchase contract that says purchase agreement is contingent upon you receiving, reading and approving a copy of CC&Rs.

This is a potential ulcer-creating situation that no investor can afford to ignore.