How to promote your site and also make it stickyWritten by Jonathan White
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8.Do SEO SEO (Search Engine Optimization) is a very important factor to consider when designing your website. This is because in past research it shows that over about 85% of people use search engines first before using anything else to find what they are looking for online. So if your site has poor SEO then you will not do all that well within major search engines. If you do well with your sites SEO then you are likely to see some good results from major search engines. Some sites even receive most of their traffic from major search engines. To make your site stickier you can: 4.Add games to your website Adding games to your website is a very good way of making your site stickier. This is because a lot of people like to play games when they are either bored or have nothing much to do. http://games.simplysearch4it.com is an example of a site that has got games added to it just so that it can increase its stickiness. 5.Add free reprint articles to your website If you find it hard to find content to add to your site to make it bigger or stickier then a good thing to consider is reprint articles. This is because these reprint articles can be added to your site for free and it makes your sites content larger, which can then increase stickiness of your website. You can find some free reprint articles at following categorized article directories: http://www.simplysearch4it.com/article/articledir.php http://www.goarticles.com 6.Add features to your site that many others do not offer You could look through a large amount of other sites to see what they have to offer. Once you have done that, you can then see what would be a good thing to add to your site in, which many of these other sites don’t offer. For example, http://products.simplysearch4it.com offers a product price comparison directory, which is a feature that many other sites across web do not offer. Doing something like this where many other sites don’t offer it means that more people are likely to come to your site just to use it.
Jonathan White has been involved in online marketing for over three years now and is the Webmaster of http://www.simplysearch4it.com where he also operates the free reprint articles directory at http://articles.simplysearch4it.com
| | How to write Killer Classified Ad CopyWritten by David Bell
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2. Back it up with convincing proof. The personal coach's ad for stressed-out overachievers, one that begins "How to stop overwhelm before it stops you," contains this proof: * 3 case studies, * 3 testimonials, * detailed credentials of coach * and a money-back guarantee. Despite its stunningly bold claims, ad comes across as very believable and has generated a record-breaking parade of new clients. 3. Ask for action. The investigator's sales letter to divorce lawyers, beginning "Why almost every financial statement in family court may not disclose full net worth of opposing spouse," ends this way: "I would like to meet with you at no charge to show you how I can be of service to you and your clients in future family law cases. "Please call me at your convenience so we can set up a meeting to discuss further how I can assist your clients recover their fair share of assets. Call me directly at xxx - xxx-xxxx." Killer copy always asks for action in most powerful way possible. Notice how above words spell out exactly what to do, and even make a big promise - that lawyer reading letter will recover more money in court for their clients (and, therefore, get more money themselves). As you can see, a few words of killer copy can lead to massive amounts of money. In fact, many people say writing killer copy is single most valuable money-making skill in world. And recently, writing copy was named as one of top 10 emerging professions for new century. It doesn't surprise me. In age of Internet, old style of advertising copy -- saying something clever, and hoping people remember - just doesn't cut it anymore. Besides, these days, with business-to-business advertising growing so fast, traditional advertising industry is feeling a lot of pressure for ads that really produce results. Why? Because, old-style advertising that entertains, but does not sell, is not cost-effective enough for many companies in today's hyper-competitive market. Recently I heard from my former accountant. (A few years ago, he left accounting to start a new business.) He asked me if I wouldn't mind sharing some ideas on how he could write killer copy for his own business. I said sure. And now he's on his way to doing same thing that I do, for himself. Funny thing about conversation we had other day. Unlike conversation we had back in 1995, he didn't kid me about drinking scotch, or anything else. Maybe he finally realized that when it comes to increasing your income, killer copy is serious business. I hope this helps in your future marketing decisions.
David Bell is Manager, Online Marketing, at http://www.wspromotion.com/ , a leading Search Engine Optimization services firm and Advertising Agency.
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