How to make a resume to scanner - 8 tips!Written by Richard Flink
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is to choose a total white paper. Papers with strong colors or of recycled material must be prevented. 2) It doesn't send copy: normally when copy of resume is taken off, it appear "black points" in copy and this will confuse scanner process. 3) It prevents to fold: fold of paper could not be understood by scanner and will appear risks in copy. 4) Sources: it prefers to use "sources" with size between 10 and 14 points and of "arial" or "times new roman" types. Sources where letters seem drawn will cause errors in reading of scanner. 5) It prevents to create tables: columns also cause problems in reading. 6) Never it uses symbols: quotations marks, percentage, special characters, etc. It will not be understood. 7) It prevents use of markers: in case that you opt to using its, you must to prefers "solids" or either, totally full. 8) For bar splitting "/", it always uses space, so that it will be understood. Richard Flink, MS Director Advance assessoria Executive Search / Outplacement mailto: advance@advanceassessoria.Com.Br http://www.advanceassessoria.com.br Subscribe articles and offers: mailto: advance7@permissionexpress.Com Copyright Richard Flink 2002
Richard Flink, MS, is Director of Advance assessoria. Executive Search / Outplacement firm located in Brazil
| | Tunnel VisionWritten by Anne Sallee
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cannot promote ourselves. It's irony of business. We write and produce incredible imagery and complex themes, lovable brands and jingles, for others. We try it for ourselves and we flounder. Why? Defining ourselves is too complex, too overwhelming. It's much easier to distill essence of other companies into pithy soundbites and flashy colors. That's why you need someone else to have input. I read all these "do-it-yourself" marketing pieces and think they're wonderful, but they're missing this important truth. Sometimes success means taking a step back. We need someone who isn't emotionally attached to work to tell us bald truth occasionally. We need mirror held up to our faces to force us to see things we conveniently ignore and to point out strengths that we don't know exist. It keeps our marketing efforts fresh and genuine. It keeps us honest, as salesfolk. At end of day, good business is all about trust. And being real is best way to gain that trust. So take my advice? Get objectivity. Not from mom or neighbor, but real objectivity...and then listen and act on what you hear. You'll be glad you did.
Anne Sallee is the owner of Red Toad Media, a flourishing design and marketing firm. You may visit her company web site at http://www.redtoadmedia.net or email comments to: redtoadmedia@aol.com
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