How to lose a customer - from the Consumer's POV

Written by Ben Spammed


Continued from page 1

 DON’T LIE to get me to join your mailing list. If you want me on your mailing list, just say so! Don’t offer free products for immediate download when I join your list, then send me to another page that is full of self hype. If you offer immediate download for joining your list, then send me torepparttar free download page immediately after I hitrepparttar 118585 submit button. I shouldn’t have to check my email forrepparttar 118586 “download link” when I was led to believe I would be able to download immediately. That reeks of dishonesty and I will OPT OUT of your list immediately and never return to your website again. Most people are uncomfortable about giving out their email address anyway … we’ve all been SPAMMED … so if you are promising something in exchange for my trust (by giving you my email address) … DON’T LIE and make me jump thru hoops to get what you originally promised. Which brings me torepparttar 118587 next annoyance…

 “AS A LOYAL SUBSCRIBER” … when I’m opting out of your mailing list immediately after signing up (because you mislead me with your immediate download crap) don’t call me a LOYAL SUBSCRIBER. I’m not! I am a DISGUSTED subscriber who now wants OUT … Let me tell you what DOES impress me when I opt out … when I’m contacted byrepparttar 118588 person who’s list I have just opted out of based my response to their question of “why are you opting out”. It shows me that they have actually read what I had to say and took it to heart. It shows that they are willing to listen to what their “loyal subscribers” actually have to say.

 THE “OUT OF THE BOX” SALES COPY/LETTER. Not everyone can write good sales copy (which is why there are advertising agencies that specialize in these things). When your sales copy/letter looks like everyone else’s because you have purchasedrepparttar 118589 “out ofrepparttar 118590 box sales copy/letter” software, then I have quickly lost interest. IF you truly believe in what you are promoting, then writingrepparttar 118591 sales copy/letter should come naturally. IF it doesn’t… then your product ofrepparttar 118592 moment isn’t worth promoting.

 AFFILIATES … having your product promoted by others is a great way to get more exposure, but when those who have AFFILIATED your product start SPAMMING … well… not only has your affiliate devalued your product, but your product no longer has any credibility.

 DON’T BE A NAME DROPPER. Ifrepparttar 118593 “guru” (who’s name you’re dropping) thinks YOU are so wonderful, then he/she would be promoting YOU.

 BE VERY CAREFUL WHICH “GURU” YOU ASSOICATE YOUR NAME WITH. There are a LOT of so called "guru’s” out there onrepparttar 118594 world wide web … they have made their fortune (I still thinkrepparttar 118595 guy who inventedrepparttar 118596 POP UP ads should be shot) … and (for example) if you associate your name withrepparttar 118597 POP-UP king (who’s name I won’t mention), then you have lost me as a client/customer forever!

 BE CREDIBLE and keep your credibility. Don’t push EVERY product out there. If you believe inrepparttar 118598 product, then by all means, make it available. But if you are looking forrepparttar 118599 quick sale based onrepparttar 118600 "guru’s” name recognition, andrepparttar 118601 product SUCKS… you have lost a client/customer forever.

If what you have to offer is truly amazing and worthwhile, then you don’t needrepparttar 118602 hype, you don’t needrepparttar 118603 self-promotional hype, and you certainly don’t needrepparttar 118604 “tried and true” methods thatrepparttar 118605 so-called “guru’s” are pushing. It may have worked for them… but it doesn’t mean it will work for you. Be who you are… don’t be whorepparttar 118606 “guru’s” tell you to be… because it shows. If you have integrity and credibility, it shows in everything you do.

Copyright 2004 – BenSpammed – www.beenspammed.info www.swctruths.com

Ben Spammed is obviously a "pen" name for myself. I am an ordinary person who uses the Internet daily. I'm one of those who is sick of the self-promotion, self-hyped ads, and the SPAM that some website owners seem to promote


Shared RSS - Syndication for the Rest of Us

Written by Andrew J. Morris


Continued from page 1

None of this confusion of method and purpose has helped spread this really useful tool. Most RSS aggregators can read any of these formats, sorepparttar situation is not as hopeless as it may seem, but many folks still throwrepparttar 118584 whole thing out when they can't figure out exactly how it is supposed to work.

On http://www.SharedRSS.com/ we use version 1.0 because it is endorsed by W3C as being supportive ofrepparttar 118585 'semantic web.' For repparttar 118586 casual user however,repparttar 118587 version is really not important. SharedRSS is a simple site that performs a very powerful function ... it bringsrepparttar 118588 benefits of RSS syndication to all those who publish websites, but who add new material too infrequently to warrant having their own RSS feed.

RSS Syndication was designed to help people find out about new content onrepparttar 118589 web, long beforerepparttar 118590 search engines get around to finding it. It makes it easy for people to find out about new content that interests them, without having to return torepparttar 118591 search engines and wade through allrepparttar 118592 material they have seen before. For sites with frequently changing content, it has worked well for them to create their own RSS feed and update it as new content is added to their website. But what about all those sites that only add an occasional new article or story to their website, or who publish a newsletter once per month? Or those who just can't takerepparttar 118593 time to figurerepparttar 118594 ins and outs of formatting an RSS feed? An RSS feed that only gets updated once every few months is of little value; very few people will add it to their search list in their aggregator. Shared RSS solves this problem by lumping together articles from different sites coveringrepparttar 118595 same topic, and lets them announcerepparttar 118596 availability of their new material in a feed shared with others publishing onrepparttar 118597 same topic. This makesrepparttar 118598 feeds more useful torepparttar 118599 consumer, so they are more likely to addrepparttar 118600 link to their aggregator. It benefits repparttar 118601 publisher by making more people aware of their material as soon as it is put on-line.

Andrew J. Morris is the owner and creator of SharedRSS -- a website that allows all website owners to syndicate their newly added material for FREE. http://www.sharedrss.com/


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