4. Never mention work experience in cover letter that isn't included on your resume. This no-no equals an automatic strike out.

5. Make sure it contains no typos or poor grammar. Have someone proof your letter before using it.

6. Know what you are applying for. Be specific. Know job title. Never say you'll take anything available. You are a professional. State job title you are wanting to be considered for in first paragraph of your cover letter.

7. I always asked candidates why they wanted to work for me. This is where they had opportunity to impress me by saying something like: "Because your company is largest retailer of wireless communication devices, I feel strongly that I should position my future with a leader in industry." Do you see what I mean? I want to know that they have done a little research. I want to know that they understand my business and at same time they see a opportunity for self-fulfillment within my company. This is information you include in first paragraph of cover letter.

8. Next, I want to know how a candidate will contribute to my company. This is paragraph number two. I want to know specifically how your set of skills and past experiences will directly impact company. This is "What can you do for company?" section.

9. Never conclude a letter with a flippant "I hope you call me" type of ending. Always specify a date that you will follow-up with company and how you will follow-up.

Applying these tips will help you to be a step ahead of pack. Recruiters routinely discard many applicants based solely on a poor written cover letter and resume. Since your goal is to get in door for an interview, taking time to create a winning cover letter is a tactic you can't afford to skip!

* Over-indulge On Your Resource Box

It's generally accepted that your resource box, or "About author" by-line should be no more than 6 lines in length. Many publishers will object to anything longer, and unless your article is particularly exceptional, they'll bin it.

* Don't Use The Standard Format

Most ezine editors expect your article to be in this format:

Plain text, hard wrapped at 60-65 characters per line.

It's only way to guarantee piece appears as intended. Anything else creates extra work for editor, either reformatting, deleting HTML code, or fixing incorrectly printing characters. To save time, such articles are passed over.

* Send Your Article As An Attachment.

Attachments require opening, something that may be put off and forgotten about. Worse still, legitimate fear of virus infection means many people delete them on sight. Paste your article into body of email, so editors can scan through it immediately.

* Send Multiple Copies

It's tiresome to have to delete 2 or 3 copies of your article each time you make a submission. And it tells recipient you don't value their time. A source of annoyance, your article will lose points in comparison to other articles of equal merit: The subconscious mind is a powerful thing!

Check your submission list for duplicate domains. Those from free email accounts are usually obvious, but if you're unsure, check. It takes less than a minute to paste a domain name into a browser and load site. How much money would you make if your article was published? Worth a minute?

* Say How Wonderful Your Article Is

All too often I receive article submissions that start something like this:

"Hi! Here's a great new article for your ezine that your subscribers will love!"

Few ezine editors will appreciate YOU telling them your work is great. Or that THEIR subscribers will love it, especially when it's obvious you don't even know editor's name, nor title of their ezine. This tactic might work on a new publisher, but will lead many of more seasoned to ignore you.

...

Most of articles an editor receives are passed over for one reason or another. The secret is to stack odds in YOUR favor. Give editors what they want and you WILL be rewarded!

Online since 1998, Azam Corry can help you succeed. No-Bull Marketing Help, Tools & Resources: http://NowSell.com/?NOTpub Huge Discounts on Top eBooks: http://eBookSaver.com/?NOTpub