How to Use Ebook To Achieve Your Marketing And Promotion Target

Written by Jaz Lai

Continued from page 1

Use your ebook to discover whatrepparttar specific goals and problems are in your specific industry. Then figure out how to solve these problems, and publish an ebook with this invaluable information. This will increaserepparttar 146944 value of your business, upgrade your reputation, and get you known as an expert in your field.

You can extendrepparttar 146945 value of single ebook by breakingrepparttar 146946 book down into chapters for a serial course, into special reports available on your website, or into audio or visual tapes. Ebooks can be broken down into several different promotional materials by excepting some ofrepparttar 146947 articles and using them to promote yourproduct. You can include a catalog in your ebook to promote allrepparttar 146948 products or services you sell. You can include a thank-you note for reading your book and an invitation to download a trial version of your product. Or you can include a form for your audience to contact you for further information or with questions, thereby building your business relationships and your mailing list. Using ebooks in this manner helps to cutrepparttar 146949 cost of individually producing separate promotional materials. You can use a single ebook to entice new prospects and to sell new products to your current customers.

No other medium has this kind of flexibility and ability for expansion. Think of your ebook like spider spinning a beautiful and intricate web. Now go and create that web, and see how many customers and prospects you can catch!

Jaz Lai is an Online Business Entrepreneur. He recently twisted the arms of 2 well-known internet marketers to share with you their secrets on ‘How Little Guys can level the playing field and complete with the Big Guys” For more information on how to make full use of your ebooks as a marketing tool, click here

Five Ways To Maximize Profit In Resale Rights Marketing

Written by Sean Felker

Continued from page 1

Here are five options that a resale rights marketer can use to maximizerepparttar potentials of any products he plans to resell.

1.Re-brand, repackage, resell. Ifrepparttar 146809 resale rights marketer holdsrepparttar 146810 master rights torepparttar 146811 product, he could name himself asrepparttar 146812 author, change a few things here and there, and sellrepparttar 146813 product as something new.

2. Buy and sell. The resale rights marketer can also partake ofrepparttar 146814 most fundamental principle of profit: buy low, sell high. In our illustration,repparttar 146815 resale rights marketer boughtrepparttar 146816 master rights torepparttar 146817 product for $25. He could sellrepparttar 146818 same master rights for a higher amount.

Or better yet, he could sellrepparttar 146819 product itself to many interested buyers at a price that he would deem sustainable and reasonable. Imagine if he succeeds on sellingrepparttar 146820 product to 90 people for $10 each. That’s $900 from a $25 investment!

3. Divide and distribute. The resale rights marketer can also dividerepparttar 146821 product into several components, and sell or use them individually. An e-book, for example, can be broken down to a series of articles which can be used as auto-responders, e-zine content, or chapters for other e-books.

4. Use it as a freebie. Ifrepparttar 146822 resale rights marketer holdsrepparttar 146823 master rights torepparttar 146824 product or is otherwise allowed byrepparttar 146825 license, he could bundle it with another one to increaserepparttar 146826 latter’s value and justify a higher selling price. Or he could userepparttar 146827 product as a freebie in a viral marketing campaign he is employing.

5. Have it auctioned. Ifrepparttar 146828 resale rights marketer holdsrepparttar 146829 master rights torepparttar 146830 product or is otherwise allowed byrepparttar 146831 license, he could haverepparttar 146832 product auctioned torepparttar 146833 highest bidder. This would allow him to earn more than what he originally paid for!

There are many other ways by whichrepparttar 146834 resale rights marketer can earn through this trade. The possibilities are only limited by his imagination!

Sean Felker is the publisher of the very successful and popular Work at Home and Making Money on the Internet blog:

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