How to Successfully Market With Safelists

Written by Herman Drost


Continued from page 1

This is just a general list of safelist features, however each safelist has its own unique features and benefits.

How to Use Safelists Effectively Choose a targeted list if you are targeting Internet Marketers, then don't subscribe to lists that are contain home owners. The more focusedrepparttar list,repparttar 124343 better your chances of success.

Use a benefit-laden headline in your ad if you don't capture repparttar 124344 attention of users inrepparttar 124345 brief second they see your headline, they will pass you by.

Use a follow-up strategy direct customers from your ad to your web site or your sequential autoresponder. It often takes up to 7 times for users to see your ad before they respond to your offer. Instead of losing them afterrepparttar 124346 first message, allow them to see another sample of your offer by following up on them every few days. This will increase your chances of makingrepparttar 124347 sale.

Tracking and Testing trackrepparttar 124348 responses to your ads to know exactly which one works and which does not. You can then test which headline pullsrepparttar 124349 best. After a one-month subscription, you will have some idea ifrepparttar 124350 safelist is worth staying with. If it isn't, unsubscribe!

If you are getting a good response fromrepparttar 124351 free lists, then payrepparttar 124352 monthly subscription fee, so you can send your ad more often. You will also benefit from allrepparttar 124353 features they provide.

Use several safe lists subscribe as a free member to several paid lists. Test which safelist pullsrepparttar 124354 best response. Paid safe lists are of higher quality thanrepparttar 124355 ones that are free (no paid subscriptions). As a free member you can often send your ad once a week to all members. Ifrepparttar 124356 response is great, pay your subscription and send your ad more often.

Utilizing Opt-in safelists is one strategy in your marketing arsenal that will quickly determine if your ad will be successful. Now explode your sales by implementing an email marketing campaign.

Herman Drost is a Certified Internet Webmaster (CIW) owner and author of iSiteBuild.com (www.isitebuild.com/safelists) Get a FREE Web Site Designed, when combined with our Low Cost Hosting Plan (www.isitebuild.com/freedesign). Subscribe to the "Marketing Tips" newsletter for more original articles. mailto: subscribe@isitebuild.com


How To Properly Use Ezine Advertising - Conclusion

Written by Joe Bingham


Continued from page 1

Obviously, ad tracking can give you more data to work with as far as seeing which ezines are getting you results. However, that can be another expense you must figure intorepparttar cost of your advertising.

So, that's it as far as figuring out whether or not advertising is worthrepparttar 124342 cost a particular ezine is asking, right?

Not hardly. Here'srepparttar 124343 deal.

In all my reading, I've seen most writers say you can expect .5% to 3% response from an ezine, and occasionally get up to 5% or higher even depending on certain factors. I have no problem with those numbers.

What we have talked about before now becomes vitally important. If you've done your job right and selectedrepparttar 124344 best ezines based on appropriate content and audience, and analyzed them to determinerepparttar 124345 best ones to advertise in, then you should have no problem gettingrepparttar 124346 3% response rate. Plus, repeat advertising inrepparttar 124347 same ezine can get you a higher overall response rate asrepparttar 124348 ad keeps drawing hits from different people each time it's seen. Naturally, then, you have to comparerepparttar 124349 cost ofrepparttar 124350 repeated ad torepparttar 124351 number of additional hits it creates. However, often ezines have package deals that reducerepparttar 124352 cost per issue if you buy an ad for multiple issues.

>From here, you also have other questions to answer.

Is targeting ezines worth my time or should I just playrepparttar 124353 numbers and buy bulk ads?

Is my ad going to be effective and pullrepparttar 124354 responses I am seeking?

Is my sales site going to getrepparttar 124355 sales I expect after I get visitors there?

Does what I make from sales overrepparttar 124356 cost of my ads also coverrepparttar 124357 other expenses of my business so that I make a profit overall?

This series focused solely on how to use ezine advertising. However, as you can see there are other factors to be considered. My goal with this series was not to provide you with allrepparttar 124358 answers on how to do everything. I can't do that anyway. I do hope, however, that I've enlightened you torepparttar 124359 choices you do have and started you to thinking about what is going to work best for you.

It's not always simple, but there are things you can do to improve you chances at success. I hope you've learned some of those things with these articles.



Joe Bingham, Editor of the NetPlay Newsletters Subscribe to 1 of 3 Quality NetPlay Ezines, See which one fits you at: http://www.netplaynewsletters.com Need To Publish Your Own Ezine? I'll Write It For You and Show You How to Make It Successful! http://www.netplaynewsletters.com/publisher.html


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