How to Reach Your Next Job Faster with Fewer Potholes and Roadblocks

Written by Marta L. Driesslein

Continued from page 1

Regret for time wasted can become a power for good inrepparttar time that remains. We often in hindsight, look so long and so regretfully uponrepparttar 136002 closed doors that we don’t seerepparttar 136003 one which has opened for us. Use these ten tips to anticipate and plan your next job search move. Your foresight here will convert regrets, disappointments and fears into much needed fuel to strengthen your chances to reach your next career destination faster:

1. Develop a sense of urgency to move fast on opportunities. Measurerepparttar 136004 value of everything you do againstrepparttar 136005 results you expect.

2. Recognize and exploit cycles and trends in your industry.

3. Update your knowledge continually through coursework, news and blog reading, and active participation in trade association activities.

4. Segment your targeted employers and focus on those who can benefitrepparttar 136006 most, immediately, from what you are selling.

5. Anticipate how you can differentiate your product (you) from every other similar product (your competition) inrepparttar 136007 marketplace.

6. Analyze your competition thoroughly through strategic market research; be clear about where you’re strong and they’re weak.

7. Make a list of allrepparttar 136008 reasons why an employer should hire you. Translate them into personalized solutions, organize them by priority and memorize.

8. Identifyrepparttar 136009 primary objections to why an employer might not hire you and then develop bulletproof answers to those objections. 9. Refuse to letrepparttar 136010 fear of rejection hold you back. Don’t take rejection personally.

10. Never forget that whatever got you to where you are today is not enough to keep you there.

Hot career advice: Don’t let other job seekers gain tactical advantage because your paralysis of analysis or inertia derailed momentum. Anything less than total commitment to excellence becomes acceptance of mediocrity. Use career campaign foresight to continually deal with and calculate your future. By doing so you’ll fast forward to your next career pit stop and avoid most job hunting potholes and roadblocks. Remember: It’s not about where you’ve been. It’s about where you’re headed. Be alert. Look ahead.

Marta L. Driesslein is a senior management consultant for R.L. Stevens & Associates Inc. (, a career marketing firm and organization celebrating over 24 years of providing strategic marketing solutions for its clients’ career transitioning needs. Email inquiries and comments to

How to Pick the Best Career for You, Part 3: Marketing-with-Intent

Written by Marta Driesslein

Continued from page 1

Former U.S. president Jimmy Carter achieved a successful career marketing campaign becauserepparttar voters’ needs were understood, emphasized, reinforced and fulfilled. Jimmy Carter overcame a voter-perceived liability of being a Southerner and Farmer by getting on a tractor, wearing blue jeans, and making surerepparttar 136001 people saw his boots were mud-filled from walkingrepparttar 136002 fields. His Marketing-with-Intent effort dramatically and effectively linkedrepparttar 136003 need for voters for a leader that understood their issues torepparttar 136004 credibility of being “one ofrepparttar 136005 people.”

Hot career tip: Want to transfer your skills into a better career and perhaps even a different industry and do so more quickly? Stop viewing and marketing yourself exclusively by what you’ve done. Tunnel vision severely underestimates your career options and income potential.

Here are seven tips to ensure you’re marketing with intent andrepparttar 136006 expedition won’t be futile:

•Knowrepparttar 136007 job market

•Know your functional and industry options, or employer’s needs in these areas

•Recognize your marketing skills, where you are most marketable, and all you have to offer

•Develop a marketing plan of action to generate multiple, simultaneous interviews

•Shore up your writing skills to createrepparttar 136008 kind of highly effective resumes and letter that makerepparttar 136009 system work •Allow time to run a complete job search coherently, independently, and productively

•Gain sufficient exposure (access) to ample numbers of decision-makers

Marketing-with-Intent is a breakthrough market segmentation strategy that more definitively steers your career campaign by giving you back control ofrepparttar 136010 wheel. However, this groundbreaking tactic consistently requires you to userepparttar 136011 right tools to be effective:

•Positioning (posture yourself as a problem solver)

•Exposure (detect indications of hiring patterns and necessity for solutions)

•Marketing (create demand for your talents by communicating your benefit)

When you identify employer needs through subterranean market research and then develop a personalized solution and communication initiative that aligns with those needs, you’ll flawlessly yield a positive outcome.

Never drive your job search blindfolded and certainly don’t let hindsight be your tour guide. Zoom, Zoom.

Marta L. Driesslein, CECC is a senior management consultant for R.L. Stevens & Associates Inc. (, a career marketing firm and organization celebrating over 24 years of providing strategic marketing solutions for its clients’ career transitioning needs.

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