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Don't use
height and width attributes to make a graphic appear smaller on
page than its actual size; this just creates a larger download time plus added computer processing time. Resize
graphic in your image editing software instead and use it in your page at its true size.
Interlacing Have you noticed web graphics appearing on
page gradually in layers? As each layer appears
image becomes clearer until it is in full focus. It gives
viewer a rough idea of what your image will look like and decide to wait or click onwards while
image is rendering. On a fast connection
image will load quickly, so you won't notice
rendering effect.
Interlaced images increase file size slightly. Only apply it to large GIFs where
file size is less noticeable.
Use of Alternate Text Some people surf
Web with
graphics turned off (for faster web page loading), or they are disabled (visually impaired people use
text-based Web). A good Web Designer will accommodate these situations by adding
ALT attribute to
HTML element. The ALT element allows you to put text in place of
image so
readers have an idea of what
image is without having to view it.
The ALT attribute will show up if your image is broken. It can also be inserted as one of your keywords, for search engine optimization.
Using
Gif Wizard This is a handy tool to reduce
file size of your graphics. If you go to www.gifwizard.com, it will compress your graphics online, on any platform.
Optimizing your Web Site will deliver faster page downloads, increased page views, improved user retention, a better user experience and therefore more sales. ================================================== Herman Drost is a Certified Internet Webmaster (CIW) owner and author of iSiteBuild.com Low Cost Hosting and Site Design (http://www.isitebuild.com/sitehosting.htm)
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“Marketing Tips” newsletter for more original articles. mailto: subscribe@isitebuild.com ==================================================

Herman Drost is a Certified Internet Webmaster (CIW) owner and author of iSiteBuild.com Low Cost Hosting and Site Design (http://www.isitebuild.com/sitehosting.htm)